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Author: Andrew Warren-Payne and Linus Gregoriadis, Econsultancy

Pages: 280+ pages

Structure: Market trends and issues, 34 vendor profiles

About this Guide

Econsultancy's Ecommerce Platforms Buyer's Guide is aimed at companies who are investigating the ecommerce technology market, with profiles of 34 vendors.

The report also provides details on the various issues and trends affecting this sector, as well as advice about how to select the right platform.

Contents

The report starts with a look at trends in the marketplace, as well as our analyst calculations for the size and growth of the UK ecommerce technology market for 2012.

Trends within ecommerce include:

  • Maturity within ecommerce leads to decreasing costs and improving customer experience
  • Omnichannel behaviours become more prevalent
  • The potential for data-driven insights grows
  • Online retailers look to expand to international markets
  • Google persists as a force within ecommerce
  • Regulation and legislation remain a potential threat
The 34 suppliers profiled are:

Actinic, Ascentium (Commerce Server), Colony Commerce, Demandware, EPiServer, Hybris, IBM, Intershop, Magento, Oracle ATG Web Commerce, osCommerce, Venda, 20:20 Technology, advansys, Ampersand Commerce, BT Fresca, Buy4Now, ChannelAdvisor, Crimsonwing, CSI Ltd, dotAgency, ekmPowershop.com, GSI Commerce, Immediate Media Commerce, Javelin Group, LavaSuite (DesignUK), Maginus Software Solutions, MICROS, Moneyspyder, neoworks, Portaltech, Red Technology, Salmon, Sellerdeck.

Table of contents 

  1. Introduction
    1. About Econsultancy
  2. Executive Summary
  3. The Market
    1. Market definition
      1. Ecommerce platforms overview
      2. Differences between ecommerce solutions
    2. Market value and growth
    3. Drivers of growth and market trends
      1. Maturity within ecommerce leads to decreasing costs and improving customer experience
      2. Omnichannel behaviours become more prevalent
      3. The potential for data-driven insights grows
      4. Online retailers look to expand to international markets
      5. Google persists as a force within ecommerce
      6. Regulation and legislation remain a potential threat
    4. Return on investment
  4. Strengths, Weaknesses, Opportunities and Threats (SWOT)
    1. Strengths
    2. Weaknesses
    3. Opportunities
    4. Threats
  5. Costs and Pricing Models
    1. Introduction
    2. Packaged applications
    3. SaaS /Hosted/On-Demand ecommerce
  6. Finding the Right Supplier – Tips and Pitfalls
    1. Introduction
    2. What type of supplier are you looking for?
    3. Are you thinking about what the customer wants?
    4. Are you planning for tomorrow and not just today?
    5. Have you thoroughly assessed the background of your vendor/agency?
  7. Market Positioning Charts
    1. Chart 1: Business Model
      1. Base platform business models
      2. Implementer business models
    2. Chart 2: Type of Solution
      1. Base platform type of solution
      2. Implementer type of solution
  8. Supplier Matrices
    1. Target markets: Implementer platforms
    2. Delivery model: Implementer platforms
    3. Guide to services
      1. Base platforms
      2. Implementers
  9. Base Platform Supplier Marketplace and Profiles
    1. Actinic
    2. Ascentium (Commerce Server)
    3. Colony Commerce
    4. Demandware
    5. EPiServer
    6. Hybris
    7. IBM
    8. Intershop
    9. Magento
    10. Oracle ATG Web Commerce
    11. osCommerce
    12. Venda
  10. Implementer Platform Supplier Marketplace and Profiles
    1. 20:20 Technology
    2. advansys
    3. Ampersand Commerce
    4. BT Fresca
    5. Buy4Now
    6. ChannelAdvisor
    7. Crimsonwing
    8. CSI Ltd
    9. dotAgency
    10. ekmPowershop.com
    11. GSI Commerce
    12. Immediate Media Commerce
    13. Javelin Group
    14. LavaSuite (DesignUK)
    15. Maginus Software Solutions
    16. MICROS
    17. Moneyspyder
    18. neoworks
    19. Portaltech
    20. Red Technology
    21. Salmon
    22. Sellerdeck
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