It’s Friday, so that means it’s time for the infographic of the week.
This week it’s a look at social media marketing for B2B companies from Clearpoint Agency.
It shows that 87% of B2B businesses use social compared to 77% that use blogs, with LinkedIn being the social network of choice for 83% of marketers.
Looking at the reasons for using social, 79% use it as a tool for raising brand awareness while 74% use it for customer acquisition.
For more information on this topic download our best practice guides for Pinterest, Facebook and Twitter, or check out our blog post highlighting five examples of B2B companies achieving success in social.
And here’s the infographic...