Google | Internet Marketing Blog

Google – the ultimate marketing tool?

With more 'toys' in the lab, Google could soon know what we listen to, as well as all the other information they can track (searches, clicks etc).

Will this become the ultimate marketing tool or the ultimate privacy nightmare?

by Jamie Riddell 14 September 2006 12:31pm 0 comments

Content providers land on Google Earth

Google has added interactive content from the Discovery Channel and other providers to popular geospatial software Google Earth.

The overlays can be accessed by clicking a box in the software's sidebar, and support videos, photos, RSS feeds and blogs.

by Richard Maven 14 September 2006 10:21am 0 comments

Thoughts on d.Construct 2006 conference

If you’re watching the Web 2.0 scene in the UK then you might be interested in some thoughts on the annual d.Construct conference I attended last Friday.

by Gareth Knight 13 September 2006 10:28am 1 comment

Yahoo debuts Answers in UK

Yahoo UK has officially launched its Answers social search tool in what the portal says its biggest ad campaign for five years.

The Q&A service, which has been in beta since April, presents user-generated answers to queries rather than algorithm-based results.

by Richard Maven 04 September 2006 16:09pm 0 comments

Paul Graham says "don't sweat about business models"

An interview with Paul Graham on TechCrunch is attracting flak from the blogosphere for the investment criteria he uses for Y Combinator.

Last week we witnessed the sale of Kiko, a well-designed Y Combinator-funded online calendar. The deal went through via eBay to an as-yet-undisclosed party, for a quarter of a million dollars. Which is a good return for Paul and the Kiko founders, but not the really big bucks that they would have seen had Google bought it. Google of course launched its own calendar app, integrated into Gmail, which prompted the Kiko sale.

So does a fire sale on eBay, albeit a profitable one, mean that Graham is any more correct when he advises startup founders not to worry about business models?

by Chris Lake 04 September 2006 14:44pm 0 comments

Jakob loves easy search words, but ignores labels and tags

Jakob Nielsen has been making some noise this week, ostensibly to promote his new book, about the benefits of speaking in the language that can be easily understood by users.

In the Age of Google this 20-year old ‘speak the user’s the language’ usability maxim has a fresh impetus, since many users begin a web journey on a search engine, by typing in a search query.

by Chris Lake 30 August 2006 14:14pm 0 comments

Apple elects Google CEO Schmidt to board

Apple has pulled off a coup by luring Google CEO Eric Schmidt to its board of directors, in a move that was announced late last night.

by Chris Lake 30 August 2006 11:51am 1 comment

Red Hat develops open source widget-based portal

Linux software maker Red Hat is quietly developing an open source portal that aggregates applications from mainstream sites such as Flickr and Rhapsody, reports Internet Financial News .

by Richard Maven 29 August 2006 14:41pm 0 comments

Pay-per-Call deal could help channel past tipping point

Google and eBay have joined forces in a pay-per-call deal which could act as a catalyst in helping the emerging channel gain a much bigger foothold.

by Linus Gregoriadis 28 August 2006 20:27pm 0 comments

Google challenges Microsoft with 'Apps for your Domain'

Google today launched Google Apps for your Domain - a set of hosted services aimed at small and medium businesses.

Just as we were getting used to Google as a new advertising powerhouse with MSN pushed to the fringes, the search behemoth reminds us that it wants an even larger slice of the action, this time carved from more familiar Microsoft territory.

by Linus Gregoriadis 28 August 2006 18:35pm 1 comment