AKQA put web at heart of new Peperami campaign with online-only film for Firestick:
The integrated campaign for the new Peperami Firestick, which launched 11 October, has the web at its centre with a "Too Hot For TV" web-only excursion for the infamous Peperami Animal, and a "Hell’s Cinema" web site in which to experience it. Both were written and created by AKQA.
The theme of...
Published on: 12:00AM on 18th October 2004
Domino’s appoints AKQA: new e-commerce website launched with digital TV solution in pipeline.
AKQA has been appointed by Domino’s UK & Ireland and has launched its first project for the company, a new e-commerce architecture and customer experience at www.dominos.co.uk
The new Domino’s website streamlines and speeds up the customer ordering and payment process, whilst adding enhanced fun...
Published on: 12:00AM on 18th October 2004
ITRAFFIC LONDON REJOINS PARENT COMPANY AGENCY.COM
LONDON – 15th October 2004 – AGENCY.COM, the parent company of itraffic, has announced the re-integration of itraffic with AGENCY.COM. This move creates London’s largest full service interactive agency.
This decision follows a similar announcement in June by AGENCY.COM, North America. The decisi...
Published on: 12:00AM on 15th October 2004
Search Engine Seminar
Search Engine Marketing
October 21st – Cambridge Professional Academy, Whitfield Street, London (Just £99 for a half day including lunch)
The Chartered Institute of Marketing (e-connections) are rerunning their successful seminar on Search Engine Marketing following its success in June. Leading...
Published on: 12:00AM on 13th October 2004
Abacus Launches Operations in France
--- French catalogue companies will now benefit from the Abacus Alliance, the country’s first co-operative database dedicated to distance selling ---
London, October 13, 2004 --- Abacus – a division of DoubleClick Inc. (NASDAQ: DCLK) – a leading data and research provider to the direct marketing...
Published on: 12:00AM on 13th October 2004
Public Sector Fails the Website Standards they claim to meet
Many Government departments, Councils and other public organisations are still failing to meet the latest accessibility, availability and performance standards even though they must comply by UK law. Poor compliance with the latest standards can not only cost thousands of pounds, but it can also ...
Published on: 12:00AM on 9th October 2004
JetGroove issues official statement regarding it’s website selling mp3 tracks.
Tuesday this week October 5th JetGroove the biggest on-line underground music provider has launched its website. On the website it offers alternative music downloads in mp3 format made by independent record labels and artists.
During first three days JetGroove received an enormous amount of att...
Published on: 12:00AM on 9th October 2004
Improved Google ranking is all in your bot
By Eddie Moojen
MD of Opentracker.net
As someone who has been involved in website analysis and web site tracking for many years, I am often asked how to improve rankings on the major search engines. So, let me try to explain some of the fundamental principals.
Firstly, Google has a unique way ...
Published on: 12:00AM on 8th October 2004
Lateral Blends A New Milkshake For Five
Lateral have whipped up a new microsite for Milkshake - the early-morning programming strand on Five - http://www.five.tv/milkshake - that caters for pre-school tots and their parents.
As Five’s Interactive strategic partner, Lateral carried out extensive research and analysis before beginning t...
Published on: 12:00AM on 6th October 2004
TradeDoubler Tracker™ September 2004
The consumer electronics sector has seen huge growth during September with sales volumes growing thirty nine percent compared to August. The other four top sectors (financial services, telecoms, entertainment and travel) have dropped slightly following a very strong month in August.
Total Sales...
Published on: 12:00AM on 6th October 2004
JetGroove Debuts as the Biggest mp3 Download Site for Independent Music and Hard to Find Remixes
JetGroove (www.jetgroove.com), an English company, is the first legal service for mp3 downloads which offers such a vast choice of cutting edge music made by independent record labels in one place. JetGroove’s collection consists of more then half a million tracks. All tracks on the website are i...
Published on: 12:00AM on 5th October 2004
speed-trap & HP launch new version of e-business intelligence solution at Forrester financial services event
HP and speed-trap’s latest version of their e-business intelligence solution,
OV Prophet provides on-line companies a complete view of user experience, business performance, and availability.
Newbury, Berkshire, October 4th, 2004  speed-trap in partnership with HP, are demonstrating 'O...
Published on: 12:00AM on 5th October 2004
JetGroove Debuts as the Biggest mp3 Download Site for Independent Music and Hard to Find Remixes
JetGroove (www.jetgroove.com), an English company, is the first legal service for mp3 downloads which offers such a vast choice of cutting edge music made by independent record labels in one place. JetGroove’s collection consists of more then half a million tracks. All tracks on the website are i...
Published on: 12:00AM on 5th October 2004
Mapaphone backs new mobile tracking code of practice
It has recently been announced that a code of practice has been drawn up by the five British mobile networks in conjunction with the Home Office, police and other interested stakeholders, which governs the way in which companies can utilise the data collected by the mobile phone networks in order...
Published on: 12:00AM on 4th October 2004
J60 Limited works with John Lewis to re-design shopping site
johnlewis.com has taken a significant step forward. The website, which first launched almost three years ago, has had a major overhaul to bring customers an even better shopping experience. The aim of the redesign was to push forward the appearance and usability of the site, as well as introduce ...
Published on: 12:00AM on 4th October 2004
New Website design and development company launches
J60 Limited was launched recently and formed by John Phipps who was, until February 2004, Head of Web Development for John Lewis Direct following the acquisition of buy.com Ltd by the John Lewis Partnership.
The company also includes some of John's colleagues from his previous roles and offers ...
Published on: 12:00AM on 4th October 2004
Spannerworks fly higher and go the extra few thousand miles
Leading search engine marketing (SEM) agency Spannerworks further proves its success today with the announcement of new accounts won from Virgin Games and Agent Provocateur, along with a significantly increased six figure international campaign for existing clients flybmi.
Spannerworks has deli...
Published on: 12:00AM on 1st October 2004
UpMyStreet Signs AdBureau and Trafficking Agreement with Accipiter
UK's Leading Provider of Localised Information to Move to Accipiter’s AdBureau Ad Management Solution and Trafficking Service
LONDON, UK and RALEIGH, NC – September 29, 2004 – Accipiter Solutions, Inc., the world’s 3rd largest ad management technology company, today announced that UpMyStreet.com...
Published on: 12:00AM on 29th September 2004
Clickstream and WebAbacus Sign Partnership Agreement
London, Tuesday 28th September 2004: London based behaviour analytics company, WebAbacus and Cambridge based digital data collection company, Clickstream Technologies, have today signed a partnership agreement to offer the most comprehensive, flexible and scaleable web analytics solution availabl...
Published on: 12:00AM on 28th September 2004
Scandinavia's Most Successful Premium Service Offered Globally
Swedish newspaper Aftonbladet, with Europe’s most visited newspaper website, in co-operation with leading content management software vendor Polopoly, today launch the multiple award-winning premium service The Weight Club as a stand-alone turnkey solution to other media players on an internation...
Published on: 12:00AM on 27th September 2004
