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  <about-formatted>&lt;p&gt;Substantial experience across all aspects of internet &amp;amp; search engine marketing, with a strong background in PPC, SEO, and Web Analytics. Working across business teams has provided a wide range of experience of creative, development, and sales. Combined with a strong computing background, this has provided sound business experience, managing both business projects and teams. Marketing campaigns have been undertaken across a variety of industries, having been grounded in retail and travel experience.&lt;/p&gt;&lt;p&gt;Recent focus has been on website optimisation and usability, through both technical and practical recommendations based on results. Research into new technical solutions, and developments in social media has allowed development of new marketing channels as the marketplace develops.&lt;/p&gt;</about-formatted>
  <about-unformatted>&lt;p&gt;&lt;span style="font-family: Arial; font-size: 13px; line-height: 15px;"&gt;Substantial experience across all aspects of internet &amp;amp; search engine marketing, with a strong background in PPC, SEO, and Web Analytics. Working across business teams has provided a wide range of experience of creative, development, and sales. Combined with a strong computing background, this has provided sound business experience, managing both business projects and teams. Marketing campaigns have been undertaken across a variety of industries, having been grounded in retail and travel experience.&lt;br /&gt;&lt;br /&gt;Recent focus has been on website optimisation and usability, through both technical and practical recommendations based on results. Research into new technical solutions, and developments in social media has allowed development of new marketing channels as the marketplace develops.&lt;/span&gt;&lt;/p&gt;</about-unformatted>
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  <education-formatted>&lt;p&gt;BSc (Hons), Computing (Games, Simulation, &amp;amp; VR)&lt;/p&gt;
&lt;p&gt;A Levels in Computing &amp;amp; Business&lt;/p&gt;
&lt;p&gt;&lt;br /&gt;Google Analytics Individual Qualification, March 2009&lt;/p&gt;</education-formatted>
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&lt;p&gt;A Levels in Computing &amp;amp; Business&lt;/p&gt;
&lt;p&gt;&lt;br /&gt;Google Analytics Individual Qualification, March 2009&lt;/p&gt;</education-unformatted>
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