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  <about-formatted>&lt;p&gt;I am a user experience consultant and Director of User Vision, a leading consultancy providing usability testing, user profiling, information architecture, eye tracking, accessibility and training services.  
&lt;br /&gt;Prior to starting User Vision, I was a senior consultant for a leading human factors consultancy in London and have worked for clients throughout the UK, Europe and the US.  I have applied usability / human factors to improve software, websites and products for a wide range of clients, both commercial and public sector including Dell Computers, Royal Bank of Scotland, Intelligent Finance, Scottish Widows, Emirates Airline, Pfizer, Hewlett Packard, NCR, Department of Trade &amp;amp; Industry (DTI), Scottish Enterprise, Aberdeen City Council, Leeds City Council, IKEA and more
&lt;br /&gt;See more: &lt;a href="http://www.uservision.co.uk"&gt;http://www.uservision.co.uk&lt;/a&gt;&lt;/p&gt;</about-formatted>
  <about-unformatted>I am a user experience consultant and Director of User Vision, a leading consultancy providing usability testing, user profiling, information architecture, eye tracking, accessibility and training services.  
Prior to starting User Vision, I was a senior consultant for a leading human factors consultancy in London and have worked for clients throughout the UK, Europe and the US.  I have applied usability / human factors to improve software, websites and products for a wide range of clients, both commercial and public sector including Dell Computers, Royal Bank of Scotland, Intelligent Finance, Scottish Widows, Emirates Airline, Pfizer, Hewlett Packard, NCR, Department of Trade &amp; Industry (DTI), Scottish Enterprise, Aberdeen City Council, Leeds City Council, IKEA and more
See more: http://www.uservision.co.uk</about-unformatted>
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  <education-formatted>&lt;p&gt;MSc Industrial Engineering &amp;amp; Human Factors, University of Michigan&lt;br /&gt;BSc Engineering Psychology , Tufts University , USA&lt;br /&gt;practicing usability &amp;amp; Human Factors Consultant in the UK for 19 years&lt;br /&gt;Founder &amp;amp; past President of Scottish UPA Chapter &lt;br /&gt;Frequent speaker at UK &amp;amp; International conferences on user experience&lt;br /&gt;Managing Director of User Vision, leading user experience condultancy&lt;/p&gt;</education-formatted>
  <education-unformatted>&lt;p&gt;MSc Industrial Engineering &amp;amp; Human Factors, University of Michigan&lt;br /&gt;BSc Engineering Psychology , Tufts University , USA&lt;br /&gt;practicing usability &amp;amp; Human Factors Consultant in the UK for 19 years&lt;br /&gt;Founder &amp;amp; past President of Scottish UPA Chapter &lt;br /&gt;Frequent speaker at UK &amp;amp; International conferences on user experience&lt;br /&gt;Managing Director of User Vision, leading user experience condultancy&lt;/p&gt;</education-unformatted>
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  <signature-formatted>&lt;p&gt;&lt;strong&gt;Chris Rourke is managing director of &lt;a href="http://www.uservision.co.uk"&gt;User Vision&lt;/a&gt; and a guest blogger at Econsultancy.&lt;/strong&gt;&lt;/p&gt;</signature-formatted>
  <signature-unformatted>&lt;p&gt;&lt;strong&gt;Chris Rourke is managing director of &lt;a href="http://www.uservision.co.uk"&gt;User Vision&lt;/a&gt; and a guest blogger at Econsultancy.&lt;/strong&gt;&lt;/p&gt;</signature-unformatted>
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