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  <about-formatted>&lt;p&gt;Rebecca oversees Econsultancy's operations in the United States.&lt;/p&gt;
&lt;p&gt;An
expert in interactive marketing and advertising, she is also an an
editorial consultant and contributor to &lt;a href="http://www.clickz.com" rel="nofollow"&gt;The ClickZ Network&lt;/a&gt;,&#160;
after serving as its editor-in-chief for over seven years.&#160; For a portion of that time, Rebecca ran &lt;a href="http://searchenginewatch.com" rel="nofollow"&gt;Search Engine Watch&lt;/a&gt;.&#160;
Earlier,&#160; she held executive marketing and communications positions at strategic
e-services consultancies, including&lt;a href="http://www.siegelgale.com" rel="nofollow"&gt; Siegel+Gale&lt;/a&gt;, and has worked
in the same capacity for global entertainment and media companies
including &lt;a href="http://www.nbcuni.com/About_NBC_Universal/Company_Overview/overview02.shtml" rel="nofollow"&gt;Universal Television &amp;amp; Networks Group&lt;/a&gt; (formerly USA
Networks International) and Bertelsmann's &lt;a href="http://www.rtl-television.de/3707.html" rel="nofollow"&gt;RTL Television.&lt;/a&gt;&#160; As a
journalist, she's written on media for numerous publications, including
&lt;a href="http://www.nytimes.com/" rel="nofollow"&gt;The New York Times&lt;/a&gt; and &lt;a href="http://online.wsj.com/" rel="nofollow"&gt;The Wall Street Journal&lt;/a&gt;.&#160; She spent five years as
&lt;a href="http://www.variety.com/" rel="nofollow"&gt;Variety's&lt;/a&gt; Berlin-based German/Eastern European bureau chief.&#160; Until
recently,&#160; Rebecca taught at &lt;a href="http://www.scps.nyu.edu/areas-of-study/publishing/" rel="nofollow"&gt;New York University's Center for
Publishing&lt;/a&gt;,&#160; where she also served on the Electronic Publishing Advisory
Group.&#160;&lt;/p&gt;
&lt;p&gt;Her book, &lt;a href="http://www.amazon.com/gp/product/0789738317?ie=UTF8&amp;amp;tag=cli0aa-20&amp;amp;linkCode=as2&amp;amp;camp=1789&amp;amp;creative=9325&amp;amp;creativeASIN=0789738317" rel="nofollow" title="truth about search engine optimization rebecca lieb"&gt;The Truth About Search Engine Optimization&lt;/a&gt;, was published in early 2009 by FT Press.&lt;/p&gt;</about-formatted>
  <about-unformatted>&lt;p&gt;Rebecca oversees Econsultancy's operations in the United States.&lt;/p&gt;
&lt;p&gt;An
expert in interactive marketing and advertising, she is also an an
editorial consultant and contributor to &lt;a href="http://www.clickz.com"&gt;The ClickZ Network&lt;/a&gt;,&amp;nbsp;
after serving as its editor-in-chief for over seven years.&amp;nbsp; For a portion of that time, Rebecca ran &lt;a href="http://searchenginewatch.com"&gt;Search Engine Watch&lt;/a&gt;.&amp;nbsp;
Earlier,&amp;nbsp; she held executive marketing and communications positions at strategic
e-services consultancies, including&lt;a href="http://www.siegelgale.com"&gt; Siegel+Gale&lt;/a&gt;, and has worked
in the same capacity for global entertainment and media companies
including &lt;a href="http://www.nbcuni.com/About_NBC_Universal/Company_Overview/overview02.shtml"&gt;Universal Television &amp;amp; Networks Group&lt;/a&gt; (formerly USA
Networks International) and Bertelsmann's &lt;a href="http://www.rtl-television.de/3707.html"&gt;RTL Television.&lt;/a&gt;&amp;nbsp; As a
journalist, she's written on media for numerous publications, including
&lt;a href="http://www.nytimes.com/"&gt;The New York Times&lt;/a&gt; and &lt;a href="http://online.wsj.com/"&gt;The Wall Street Journal&lt;/a&gt;.&amp;nbsp; She spent five years as
&lt;a href="http://www.variety.com/"&gt;Variety's&lt;/a&gt; Berlin-based German/Eastern European bureau chief.&amp;nbsp; Until
recently,&amp;nbsp; Rebecca taught at &lt;a href="http://www.scps.nyu.edu/areas-of-study/publishing/"&gt;New York University's Center for
Publishing&lt;/a&gt;,&amp;nbsp; where she also served on the Electronic Publishing Advisory
Group.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;Her book, &lt;a title="truth about search engine optimization rebecca lieb" href="http://www.amazon.com/gp/product/0789738317?ie=UTF8&amp;amp;tag=cli0aa-20&amp;amp;linkCode=as2&amp;amp;camp=1789&amp;amp;creative=9325&amp;amp;creativeASIN=0789738317"&gt;The Truth About Search Engine Optimization&lt;/a&gt;, was published in early 2009 by FT Press.&lt;/p&gt;</about-unformatted>
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  <job-title>Vice President, North America</job-title>
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  <signature-formatted>&lt;p&gt;&lt;a href="http://econsultancy.com/directories/members/rebecca-lieb" title="Rebecca Lieb"&gt;Rebecca Lieb&lt;/a&gt; oversees Econsultancy's North American operations. &lt;/p&gt;
&lt;p&gt;Follow me on &lt;a href="http://twitter.com/lieblink" title="twitter rebecca lieb"&gt;Twitter&lt;/a&gt;, or connect with me on &lt;a href="http://www.facebook.com/home.php#/profile.php?id=664667291&amp;amp;ref=name" title="rebecca lieb facebook"&gt;Facebook&lt;/a&gt;.&lt;/p&gt;</signature-formatted>
  <signature-unformatted>&lt;p&gt;&lt;a title="Rebecca Lieb" href="http://econsultancy.com/directories/members/rebecca-lieb"&gt;Rebecca Lieb&lt;/a&gt; oversees Econsultancy's North American operations. &lt;/p&gt;
&lt;p&gt;Follow me on &lt;a title="twitter rebecca lieb" href="http://twitter.com/lieblink"&gt;Twitter&lt;/a&gt;, or connect with me on &lt;a title="rebecca lieb facebook" href="http://www.facebook.com/home.php#/profile.php?id=664667291&amp;amp;ref=name"&gt;Facebook&lt;/a&gt;.&lt;/p&gt;</signature-unformatted>
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