Where's the imagination, 13 Mar 2001

… ‘strategically >>>important’, ‘profitable’ etc. >>Focusing >>>on one’s most valuable customers, largely >for >>>retention and loyalty reasons (which in turn drive >>>profitability), is fundamental to Customer >>Relationship >>>Management (CRM), …
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Where's the imagination, 12 Mar 2001

… ‘strategically >>>important’, ‘profitable’ etc. >>Focusing >>>on one’s most valuable customers, largely >for >>>retention and loyalty reasons (which in turn drive >>>profitability), is fundamental to Customer >>Relationship >>>Management (CRM), …
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Where's the imagination, 11 Mar 2001

… understanding ‘strategically >>important’, ‘profitable’ etc. >Focusing >>on one’s most valuable customers, largely for >>retention and loyalty reasons (which in turn drive >>profitability), is fundamental to Customer >Relationship >>Management (CRM …
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Where's the imagination, 9 Mar 2001

… are understanding ‘strategically >important’, ‘profitable’ etc. Focusing >on one’s most valuable customers, largely for >retention and loyalty reasons (which in turn drive >profitability), is fundamental to Customer Relationship >Management (CRM), one …
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Where's the imagination, 9 Mar 2001

… are understanding ‘strategically >important’, ‘profitable’ etc. Focusing >on one’s most valuable customers, largely for >retention and loyalty reasons (which in turn drive >profitability), is fundamental to Customer Relationship >Management (CRM), one …
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Where's the imagination, 9 Mar 2001

… we are understanding ‘strategically important’, ‘profitable’ etc. Focusing on one’s most valuable customers, largely for retention and loyalty reasons (which in turn drive profitability), is fundamental to Customer Relationship Management (CRM), one of …
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Business Models, 2 Feb 2001

… to customer segment/market (price, value etc) - eCRM (as cost advantages fade, and customer retention becomes critical) - User experience - Efficient fulfilment - Purchasing/merchandising (of goods/services/content) 3. Production Facilitator …
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Year 2000: an e-business strategy review, 29 Dec 2000

… how an organisation can leverage electronic media to increase retention of their most profitable customers, while simultaneously reducing … decline in loyalty has led companies to focus on retention, and online channels offer cost effective ways to acquire …
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eCRM – what is it and how do you go about it?, 30 Oct 2000

… eCRM is to reduce customer acquisition costs and improve customer retention. Much has been made of the high customer acquisition … customer spends $52.50 every 3 months. So customer retention and loyalty are absolutely key to driving profitability. In …
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Valuing on-line data, 11 Oct 2000

… a worse customer or become nolonger a customer and therefore what actions are required. Personally any data that facilitates the retention of a customer relationship and / or points to a far bigger universe that has not been explored is valuable to any …
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The demise of demographics?, 9 Oct 2000

… site. Now it is time to concentrate on really understanding those users, building relationships with them, retaining them, devising customer retention and loyalty schemes. All of these things require customer-centric data. If you have that (how and why to …
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