Apple | Internet Marketing Blog

Apple planning to shake up the tablet market later this year: report

With the iPad, Apple single-handedly created today's multi-billion dollar tablet market, and continues to be its most dominant player.

But that doesn't mean that Apple is the only company cashing in on the devices that have changed the face of computing. If you want a new iPad, you'll need to shell out $499 -- a price too steep for many consumers.

by Patricio Robles 04 July 2012 16:54pm 0 comments

Microsoft announces $39.99 Windows 8 Pro upgrade

Microsoft's launch of its Windows 8 later this year may be the most important product launch in the company's history. Seeking to compete in a world where the desktop is no longer king, the Redmond software giant has performed massive reconstructive surgery on its operating system in an effort to provide for a commercially-viable touch-first experience.

Change may be a necessity for Microsoft and its operating system, but change this significant rarely comes easy. Despite the fact that the company's Windows 8 effort may be its greatest in many years, there are plenty who believe the new operating system is a disaster in the making.

by Patricio Robles 03 July 2012 18:41pm 1 comment

US judge keeps Samsung Galaxy Tab ban in place

In the patent war between two of the largest consumer electronics companies in the world, Samsung and Apple, Apple won another victory yesterday as US judge Lucy Koh kept in place a ban on sales of Samsung's Galaxy Tab 10.1 tablet.

What's more: last Friday, Judge Koh placed a ban on sales of one of Samsung's phones, the Galaxy Nexus.

by Patricio Robles 03 July 2012 17:12pm 1 comment

Google unveils the Nexus 7 tablet

The popularity of Google's Android may ensure that Google will play a prominent role in the smartphone market for years to come, but its future in the tablet space is anything but guaranteed.

Apple's iPad is the tablet standard, and lower-end competitors like the Kindle Fire and NOOK Tablet use forked versions of Android that Google can't control or monetize. For a variety of reasons, Google hasn't thus far been able to rely on third party manufacturers to build a killer Android tablet.

And it's unlikely to get easier for the search giant any time soon.

by Patricio Robles 27 June 2012 19:31pm 2 comments

Is the Google Maps API price reduction too little, too late?

Last October, Google introduced limits to the Google Maps API and unveiled pricing for users exceeding those limits.

It was not a happy day for developers and companies running popular services on the Google Maps API. The reason: Google's jaw-dropping pricing, which pegged the cost of every 1,000 map loads above 25,000 at $4.

by Patricio Robles 25 June 2012 14:56pm 0 comments

Microsoft announces Windows Phone 8

Windows 8 may be the biggest, boldest bet Microsoft has made in recent memory, and perhaps ever.

And the stakes got a lot higher for Microsoft on Wednesday as it announced what some had been speculating would come to pass: a new version of Windows Phone.

by Patricio Robles 21 June 2012 14:09pm 2 comments

Google courts developers with Developers Live portal

For the largest tech companies in the world, it's all about developers, developers, developers.

Apple has them in spades, Microsoft wants them and Facebook can thank them for helping it build one of the richest consumer internet companies ever in less than a decade.

by Patricio Robles 20 June 2012 22:16pm 0 comments

With Surface, Microsoft charts a new path

Yesterday, Microsoft made what may be remembered as one of its most important announcements ever: it announced that it is designing, manufacturing and selling its own tablets.

The tablets, which the Redmond software giant has dubbed Surface, will sport two flavors of Windows 8: Windows 8 RT and Windows 8 Pro.

by Patricio Robles 19 June 2012 16:34pm 0 comments

Tesco buys music service We7

Earlier this week, Sainsbury's purchased a majority stake in ebook retailer Anobii from HMV for £1 in what was the latest example of a major retailer trying to extend its footprint into the world of digital content.

Yesterday, we saw another example of this same trend as Tesco purchased UK-based music streaming service We7 for £10.8m.

by Patricio Robles 15 June 2012 22:22pm 1 comment

ICANN reveals new gTLD applications

After lots of media attention, speculation and intrigue, ICANN today finally revealed which organizations applied for new gTLDs and which gTLDs they applied for.

All told, ICANN received 1,930 applications, well more than the 1,200-plus figure previously cited. Each applicant ponied up $185,000 per application just for the privilege of applying.

by Patricio Robles 13 June 2012 19:56pm 3 comments