Big Media | Internet Marketing Blog

Google faces another click fraud case

Google is facing its third and probably not its last court appearance this year over click fraud, after the filing of a new class action lawsuit in Pennsylvania.

Samuel Lassoff, the owner of two US websites, has accused the search giant of exposing publishers to click fraud through a breach of contract, negligence, unjust enrichment and unfair business practices.

by Richard Maven 21 August 2006 12:14pm 0 comments

WPP bullish on web advertising

Ad giant WPP said “China and the internet” remain its main opportunities for growth after reporting a 30% rise in pre-tax profits in the first half of this year.

The company, which has made a string of investments in online ventures in the past few months, said its direct marketing and digital activities now account for 20% of revenues.

by Richard Maven 18 August 2006 17:02pm 0 comments

Games sites see increase in traffic

Over 7.5 million Britons visited online games sites during June, according to a report by Nielsen/Net Ratings.

The research group says the UK’s online gaming audience has grown 16% in the last year, largely thanks to demand from teenagers, with Miniclip being the most popular site.

by Richard Maven 16 August 2006 15:02pm 6 comments

Newspapers in $20bn hole, says report

US newspaper groups could face a US$20 billion shortfall in the next five years as readers and advertisers shift to the web, according to researchers .

Analyst group Outsell said a ‘perfect storm’ of declining circulation, pressure on print advertising and rapid growth of online news media would lead to a huge revenue gap for the newspaper industry by 2010.

by Richard Maven 16 August 2006 13:52pm 1 comment

Group calls for AOL search data probe

A consumer rights campaign group has called for a US government investigation into AOL's recent release of customer search data.

Filing a complaint with the Federal Trade Commission (FTC) on Monday, the Electronic Frontier Foundation said AOL should be ordered to reveal more details about its publication of 650,000 users' search queries on the web.

by Richard Maven 15 August 2006 11:26am 0 comments

Myspace to sell Fox video content

Twentieth Century Fox is planning to use Myspace and other News Corporation websites to sell its movies and TV shows.

The move will see Fox Interactive Media, a division of News Corporation, marketing its content on the gaming download site Direct2Drive from October.

by Richard Maven 14 August 2006 12:54pm 0 comments

Disney pulls UK mobile service for families

Disney has delayed the launch of a ‘family-friendly’ mobile service in the UK, according to The Sunday Telegraph .

The media giant announced in April that it would launch a mobile virtual network operator (MVNO) using capacity on O2’s network, similar to its existing service in the US.

by Richard Maven 14 August 2006 11:45am 1 comment

Web 2.0 to have high impact, says Gartner

Analyst group Gartner has included mashups, Ajax and other elements of Web 2.0 in a report that predicts which key technologies are likely to impact on businesses over the next decade.

by Richard Maven 11 August 2006 11:30am 0 comments

We don't need no television

Britain’s youth is driving a ‘radical shift in media consumption’ away from TV, radio and newspapers and onto the web, according to industry regulator Ofcom.

Ofcom’s Communications Market Report for 2005 shows declining interest in TV among 16-24 year olds, who watched one hour of TV less per day than the average viewer last year.

by Richard Maven 11 August 2006 10:53am 2 comments

Web 2.0 and UK newspaper groups

On a scale of one to two point zero, how are the UK’s newspaper groups doing in terms of their adoption of Web 2.0 concepts, tools and approaches?

Ian Delaney, a UK journalist who blogs about Web 2.0 over at twopointouch.com, alerted me to a fine piece of analysis conducted by the BBC’s Robin Hammon, who has looked into this topic in some detail.

by Chris Lake 11 August 2006 10:50am 1 comment