Posts tagged with 'buyer's guides'
With businesses still struggling under the weight of the difficult economic environment, the importance of understanding the drivers of profitability has never been greater. More than ever, it's crucial for companies to get the most from their web properties and digital marketing investment, and to measure effectively.
This is where investing in a good web analytics solution can help, and as Econsultancy's new edition of its Web Analytics Buyer's Guide shows, it's encouraging to see that the sector continues to grow, in spite of continued pressure on budgets.
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by Aliya Zaidi
08 January 2010 14:41pm
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