|Member Since||2 May 2007|
|Areas of Expertise||Content Marketing and Strategy, E-commerce, Multichannel Marketing, Strategy and Planning, Web Analytics|
Telephone: 0845 838 1136
Address: 13A Abercromby Place, Edinburgh, UK, EH3 4LB, United Kingdom
Lynchpin are independent online analytics experts who deliver help and understanding to many online businesses. Marketers by background we have 6 years experience in all areas of online marketing, analysis and research.
As an independent agency all we sell is our expertise. We do not sell online marketing such as PPC, SEO, Email or banners. This allows Lynchpin to analyse and report on all online activity without bias or favour.
Lynchpin work with clients (Cadbury, McLaren, Dyson, Standard Life, Turner Broadcasting, RBI, HSBC, 3i, Experian) who understand that their data is a precious commodity. We have clients that cover all markets including retail, publishing, financial, travel and governmental.
We work with our clients to understand, formalise and prioritise their key analytics challenges. Then we put in place a plan to overcome those challenges as quickly and pragmatically as possible, making best use of any existing resource.
Being independent allows us to use any analytics software already in place with clients or advise clients which analytics software is best suited for their analytics requirements.
Having said that we also have access to our own analytics platform that can be used to enhance your current analytics software or, indeed, build a complete bespoke analytics solution.
Education and Qualifications
With over 5 year experience and recognised as experts by the industry, Lynchpin provides training and market research for some the UK top marketing & digital organisations.