Recommended reports
Ecommerce Platforms Buyer's Guide 2013
Econsultancy's Ecommerce Platforms Buyer's Guide is aimed at companies who are investigating the ecommerce technology market, with profiles of 34 leading vendors. The report analyses trends in the overall ecommerce marketplace, as well as providing tips for those looking to find the right ecommerce platform.
How We Shop in 2010: Habits and Motivations of Consumers
How We Shop in 2010: Habits and Motivations of Consumers is split into two separate documents for the US and UK, examining e-commerce consumer behavior in both countries. Both reports focus on how consumers interact with e-commerce brands, conduct product research and the different factors in the buying decision-making process.
Co-founder at your mum ux
05 March 2012 11:18am
When it comes to ecommerce, I think focussing on how to create a good user experience (UX) can only help to improve conversion.
I don't believe in “One size fits all” strategies but I thought I'd have a bash at creating a "Top tips" list on how to improve the user experience and bottom line for online shops:
http://yourmumux.wordpress.com/2011/11/08/11-ways-to-improve-an-online-shop
Please take a look, I'd love your feedback.
Also, does anyone else have top tips for improving UX for online shops?