21 December 2009 14:07pm
I'm wondering if anyone can recommend PPC management software, we currently run many campaigns across Google/Yahoo/MSN and are looking to have one interface to log into to make life easier and save time.
Any help/advice would be much appreciated.
Group Search Marketing Manager at Belron International Ltd
22 December 2009 15:37pm
We currently favour Kenshoo (having tried many other systems) for our large agency accounts. Approximately what sort of size of account are we talking about (in spend and numbers of keywords)? What functionality do you need apart from cross-engine campaigns?
CMO at Acquisio
22 December 2009 16:47pm
You might want to take a look at Acquisio - I am one of the co-founders and would be glad to help answer any question you may have.
23 December 2009 12:25pm
Thanks for your advice.It is much appreciated
We have around 40 PPC campaigns, each with a budget of 20-60 per day and around 50 keywords.
We are looking for an analytics provider too. Looking to break free form Google Analytics.
There seem to be som many options out there, its hard to know which one to go for.
23 December 2009 12:44pm
In this case you should look to clickable for help - they have a great platform designed to help make search advertising simple for small advertisers.
23 December 2009 13:13pm
Thankyou for your advice. I'll look into them now, Merry Christmas
VP Marketing at Clickable
23 December 2009 13:29pm
Thanks Marc. Hi "Anonymous" :-). I'm Marc's counterpart at Clickable. Let me know if we can help. We have a quick tour on our home page (www.clickable.com), and I encourage you to sign up for a live in-depth demo. http://www.clickable.com/Products/DemoSignUp.aspx
Self Employee at interceprum
24 December 2009 13:06pm
companies are turning to the Online Survey as a tool to judge the effectiveness
of their products and sales pitches through existing customers. Others use them
on any site visitor, whether customer or not as a way of finding areas of their
website to tweak to make more effective. If you are looking for any good survey tool then Questionnaire Internet provide very good service.
Senior Account Manager at Econsultancy
05 January 2010 10:12am
I would suggest that you take a look at the PPC Bid Management Buyers Guide which profiles 16 platforms - http://econsultancy.com/reports/ppc-bid-management-technology-buyers-guide
Also the Web Analytics Platforms Buyers Guide which profiles 23 platforms http://econsultancy.com/reports/web-analytics-buyer-s-guide-2008 (a 2010 version of this report is coming soon)
The guides allow you to determine which platform is right for you based on certain criteria.
Best of luck.
The PPC Bid Management Technology Buyer's Guide is aimed at those who are investigating the global market for paid search tools. The report contains profiles of 14 leading suppliers, a detailed analysis of market trends and guidance about how to select the right technology.
An invaluable resource for those investigating the market for web analytics, with profiles of 14 leading vendors, the latest market trends and tips and pitfalls for buyers. The report provides details on the issues and trends affecting this sector, as well as information about best practice and tips for successful online measurement strategies.
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