There is a newer version of this report available: FUNNEL 2012 Presentations

Presentations from Econsultancy's FUNNEL event which took place on 1st November 2011, where over 500 of the UK's most senior marketing and sales strategists attended to hear from those leading the way in marketing automation, lead nurturing, demand generation, revenue performance & beyond.

The event featured 4 streams: Attract, Engage, Nurture and Convert. Organized around these four disciplines of revenue marketing, FUNNEL's content-led event combined ‘big picture’ vision with practical advice from front-line revenue marketers plus quick tours and deep dives into the latest marketing automation and lead management software & services.

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