Katy Howell

Name	Katy Howell
Job Title	Director
Organisation	immediate future- social media consultancy
Member Level	Gold
Member Since	19 Jul 2002
Areas of Expertise	Content Marketing and Strategy, Social Media, Community Management, Strategy and Planning, Online PR
Contact Details	Email: Telephone: +44 845 4082 031

About Me

Katy is a recognised authority in social communications and MD of social media agency, immediate future. With over 20 years experience in media and marketing, Katy’s passion for digital communications pioneered social media initiatives as far back as 2004 for clients including EMI, Sony Europe and Hotel Chocolat.

She helps brands engage successfully with consumers, stakeholders and influencers using proven social media models and roadmaps that complement and support company goals. In advising brands on their approach to enterprise social media, Katy also works closely with businesses to set frameworks, recommend strategies and design communication blueprints. Ultimately, helping companies create robust, measureable initiatives, whilst managing the risk to reputation.

She speaks around the world at marketing and digital events; trains for the Institute of Direct Marketing (Diploma and Certificate) and Chartered Institute of Marketing; and is an ambassador on IAB social media council and is a founding member of the CIPR social media panel. And she brings this expertise alongside her practical know-how to deliver company training that transforms social media capabilities in the workplace.

Katy’s social media expertise spans a wide range of industries with clients including; BT, Diageo, Epson Europe, HSBC , NSPCC, BBC, Cancer Research, Kinder Bueno, Ubisoft, Mirror Group, Sara Lee, bmibaby, and AVG.
www.twitter.com/katyhowell
www.linkedin.com/in/katyhowell
www.immediatefuture.co.uk

My Links

IF blog: From social business to social media campaign
The immediate future blog is all about the detail of social media. Working with some of the biggest brands around the world we help implement social business and manage social campaigns and communities. And it is in our blog that we share real world i