|Company / Organisation Type||Vendor / Technology Supplier|
|Areas of Expertise||E-commerce, Multichannel Marketing, Strategy and Planning, Web Analytics|
|Industry Focus||Financial Services, Gaming & Gambling, Publishing, Media & Entertainment, Retail, Travel & Leisure|
99 Milton Park
|Number of Staff||61-150|
|Date Established||15th December 2011|
iJento is a technology company that helps data driven organizations integrate and analyse their customer information across multiple channels and devices.
iJento leverages existing web analytics and BI investments and delivers a fast and ROI driven multichannel customer intelligence solution. Our technology and consulting services help organisations overcome key challenges such as campaign attribution and segmentation to make predictive marketing a reality. The result is improved marketing performance and business growth.
Challenges we address
• Accessing visitor level web analytics data
iJento provides detailed visitor level data in an open environment, whereas other vendors do so within proprietary data formats or not at all.
• Integrating online & offline data
iJento offers true multichannel data integration, whereas other vendors mostly provide limited offline data integration.
• Querying customer data with existing tools
iJento offers datamart solutions that facilitate the use of standard BI tools to query customer data. Other vendors who use proprietary technology cannot offer this high value functionality.
• Building customised dashboards & reports
iJento allows clients to build their own customised versions through its open technology platform. Other vendors are only able to offer standardised versions with aggregated data.
• Performing richer forms of analytics, eg. attribution modelling and segmentation
iJento enables clients to integrate all their customer data in one place and provides the ability to create customised queries. This enables high value reports around campaign attribution and segmentation. Not possible without a single view of the customer and open technology.
iJento Datamart - scalable, open datamart solutions for online and multichannel customer intelligence.
iJento Intelligence applications - to query, visualise, report and analyse online and multichannel customer data
iJento Consulting services
Tesco, Tesco Bank, Citibank, Financial Times, Camelot, GTech, HBOS Plc, RBS Insurance, Swinton, LV= (Liverpool Victoria), Direct Wines, Dairy Crest, Allianz, SAP, RAC, Woolworths, Officeworks, and JB HiFi
iJento was a finalist in the prestigious “European Retail Solutions Awards”. One of three entries short listed in the ‘Best MultiChannel Integration’ category, iJento has been nominated for its innovative work with Direct Wines. Providing analysis and behavioural intelligence for Direct Wines’ transactional website, iJento has managed to create a sophisticated multichannel system that will form the basis of Direct Wines’ strategic growth ambitions over the next five years.
Reports featuring iJento
- Web Analytics Buyer's Guide 2012, 12 Dec 2011
- Web Analytics Buyer's Guide 2010, 6 Jan 2010
- Web Analytics Buyer's Guide 2008, 6 Nov 2008
Events iJento has sponsored
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