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    JUMP New York

    Online and offline, all joined up.
    40 speakers. Over 750 client-side delegates. Infinite ideas...

    Optimize

    Optimize

    This track is about optimizing the marketing mix across online and offline.

    Learn how the different channels work together to get the best results.

    • Overview

      JUMP

      JUMP is all about joining up online and offline marketing to get better results.

      It’s for digital and offline marketers.

    • Lead

      Lead

      This track is for (Digital) Marketing Directors or Heads of (Digital) Marketing.

      It’s about the big issues in making joined up marketing a reality: organizational structure, skills and culture, measurement, budgeting etc.

    • Analyze

      Analyze

      This track is all about data, metrics, measurement, analytics.

      Data underpins any attempt to join up your marketing channels.

      Learn from others how they’ve achieved this.

    • Optimize

      Optimize

      This track is about optimizing the marketing mix across online and offline.

      Learn how the different channels work together to get the best results.

     

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