Anatomy of the perfect website: infographic

Anatomy of a perfect websiteIt's getting easier and easier for non-designers to make basic websites. In seconds you can have your own site in Tumblr, WordPress, or Posterous (to name a few) but have you considered how users will experience your site and what they want to see?

According to a new infographic by ROI Media, only 4.13% of websites have valid HTML and CSS. The bigger worry is only 40% of users say they can find the information they need on sites. This could be the fault of the users themselves but more likely it's due to poor design.

Have a look at your company website. Do you have all the elements you need for a perfect website? Do you agree with this anatomical chart?

Anatomy of a perfect website

Heather Taylor is the Editorial Director for Econsultancy US. You can follow her on Twitter, Google+ or Pinterest.

Add your own

Reader comments (15)

  1. Avatar-blank-50x50 Jeff Wilson

    10:18PM on 21st February 2012

    Interesting take but I struggle to see what this has to do with actual customer experience or creating a perfect website?

    To me what you have listed are some web development best practices with very little to do with how the customer experiences the site let alone an anatomy for a perfect website.

    Nicely done graphic though if a little misleading.

  2. Peter Leatherland Peter Leatherland

    Digital Marketing Executive at NewcastleGateshead Initiative

    3:49PM on 22nd February 2012

    One more to add to the most hated list: Music/video playing automatically on arrival. Even the BBC makes this mistake, some of their pages you need to click to start a video, others just start with sound without any user interaction.

  3. Christopher Rose Christopher Rose

    PPC Marketing Director at Rose Digital Marketing

    6:21PM on 22nd February 2012

    Completely agree with you, Peter; autoplay audio or video is the work of a particularly evil devil!

  4. Avatar-blank-50x50 Matt Hardy

    7:58PM on 22nd February 2012

    Afraid I'm with Jeff. The title is misleading - the content doesn't deliver on it's promise. I wonder how many of the (seemingly quite a few) people who shared this content actually read beyond the title?!!

  5. Heather Taylor Heather Taylor

    Editorial Director at Econsultancy

    8:07PM on 22nd February 2012

    I see what you mean Jeff. Perhaps it should have been "this is how users will see your website" as it mostly outlines how users will experience what you've made. It really infers instead of dictates (which can still be useful to some) but I take your point.

  6. Avatar-blank-50x50 Janaki Pendyala

    8:01AM on 23rd February 2012

    Very well said, especially the importance of good content is very well expressed. I would rather print and pin up this info graph...would serve as a good starting point for all prospects who need a website.

    Janaki

  7. Avatar-blank-50x50 Claudia Albizzati Silver

    Consultant at Bitmama Srl

    12:19PM on 23rd February 2012

    I find it hard to believe that mobile/ tablets accounts for less than 1% of visits (in popular screen statistics). I have very different statistics for the websites I manage. Are you sure that this is correct?

  8. Simon Swan Simon Swan MSc

    Online Marketing at Met Office

    12:41PM on 23rd February 2012

    Nice infographic - re: SEO Statistics, 42% clicking on the top rank seems pretty high? Presumably you need to take into account the sector you operate in?

  9. Barry Smith Barry Smith

    Director of SERPs at Digitalis Media

    12:45PM on 23rd February 2012

    Presume this wasn't posted because of the links or otherwise held for moderation so will try again :)

    The content section cited from - http://www.translate-to-success.com/online-language-web-site-content.html - is incredibly, incredibly wrong. I mean, there's almost 600M internet users in China alone, that page must be old.

    Whether by number of sites, number of pages or number of words, Chinese is at least second to English if not ahead i.e. there's no way English is 68.4% and Chinese only 3.9%.

    Here's some slightly better cited stats from Pingdom - http://royal.pingdom.com/2012/01/17/internet-2011-in-numbers/ - and - http://www.internetworldstats.com/stats.htm - has proven very useful for analysing new territories among other things.

  10. Matt Owen Matt Owen Staff

    Head of Social at Econsultancy

    3:16PM on 23rd February 2012

    @Barry -apologies on the late publish. We don't moderate but your comment was scooped up by our spam folder (probably because of the links), sorry about that!

  11. Barry Smith Barry Smith

    Director of SERPs at Digitalis Media

    3:29PM on 23rd February 2012

    No problem Matt, feel free to delete the dupe(s) as I don't seem able to.

    There should actually be another with http instead of hxxp (as I tried to get around the moderation issue) if you could approve that instead and remove the others that'd be handy; if not people can work it out :D

  12. Matt Owen Matt Owen Staff

    Head of Social at Econsultancy

    3:42PM on 23rd February 2012

    Thanks Barry - now updated, and thanks for the supporting stats. I agree that the number of Chinese language sites seems remarkably low, although there are factors such as sheer number of (non Chinese) sites, and of course the difficulty of accurately measuring info from within China itself - possibly this relates to sites external to China itself...

  13. Avatar-blank-50x50 Allen D. Wilson

    5:19PM on 23rd February 2012

    W3C shows 21% of users are on IE and 37% on Firefox. How do you explain the discrepancy?

  14. Avatar-blank-50x50 Bert de Klerk

    5:14PM on 28th February 2012

    Guests, in my case, don't want TMI (to much information) and need an overall view above all wishes next to pictures, pictures and pictures and reviews.
    Build your site around these principles and the rest follows.

  15. Avatar-blank-50x50 Pippin

    3:54PM on 29th June 2012

    You definitely outdid yourself today. I hope this keeps up

Log in to post a comment