Harper Collins and its business development team are a great example of how publishers are adapting to the business of content, not simply bound sheaves of pulped wood.
In an indicator of how service-based the UK economy has become, Harper Collins now sums up its business as following:
"We create bespoke content based on products and campaigns for our clients."
"We work with content, not just books, across print, digital, mobile and more."
"Our editorial expertise, content and creativity enable clients to communicate brand identity and values."
One of the areas of the publishing house where this is most evident is Harper Collins Children’s Books. I decided to find out more about its business model.
Fueled by the availability of affordable ereader and tablet devices, the market for ebooks is taking off far faster than many predicted just years ago.
So it's no surprise that more than a few big companies have been looking to get a piece of the ebook pie.
Compared to the digital doldrums some traditional media companies, such as record labels, have found (and put) themselves in the past years, times look relatively good for book publishers.
At least that's the way it appears if you look at the January 2012 figures published by the Association of American Publishers (AAP), which includes data from over 1,000 book publishers.
NBC News is jumping on the ebook bandwagon with the launch of a publishing arm, NBC Publishing.
It's another indication that the ebook market is getting so big that media companies not traditionally involved in book publishing are deciding to become book publishers, or more accurately, ebook publishers.
Music is arguably one of the most popular things in the world (who doesn't listen to music), but it isn't exactly easy being a musician. That's particularly true for indie artists who don't have huge audiences and major record label backing.
The pains of the music industry, coupled with its overall sexiness as a business, have made the music space one of the most popular for startups.
In its effort to defend the record labels, musicians and the recording industry at large, the RIAA became perhaps one of the most disliked organizations in the world.
Yes, most people will agree that piracy is wrong and that laws protecting content creators and rights holders are sensible, but the RIAA's tactics in fighting piracy, which infamously included widely-publicized lawsuits against grandmothers (dead or alive), didn't win it many fans.
Stories about the decline of print publishing often focus on newspapers
and magazines, but following new data released by the Association of
American Publishers last week, we might soon be hearing more than more
about the decline of print book publishing.
According to the Association, e-books sales recently achieved a notable
milestone: they are now selling at a faster clip than hardcovers, trade
paperbacks and mass market paperbacks individually.
There’s no substitute for hands-on
experience when it comes to online marketing but if you want to really rise
above the competition, you’ll devote some time to reading insights from the
I often tweet and share blog posts that have inspired or informed me, and now I want to highlight some of the books I think are most helpful and accessible.
The iPad hype is in full swing. Anybody who checks Techmeme on a daily basis, for instance, will be intimately familiar with the latest iPad news and rumors.
While initial analyst indications are that the iPad is going to rock and roll, it's still too early to say if it will truly live up to the hype long-term. But that doesn't mean it's too early to declare that it has done something remarkable because that it has. What has it done? Inspired stodgy old industries.
The Book Depository is a fast growing business which sells books internationally from its UK base. Last year, its sales grew by 160% to £40m, enough to take the number five slot in The Sunday Times' Fast Track 100 list.
I've been talking to MD Kieron Smith about the site, the reasons for its success, and the challenges of running an international e-commerce operation.