Posts tagged with 'DC Entertainment'
Rebranding is never easy. A company's visual identity is extremely important, and established companies can risk a lot when they make changes, making change challenging.
Such a challenge was faced by DC Entertainment, which yesterday unveiled
its new brand identity. The iconic comic publisher, whose fictional characters
include universally-recognized figures like Superman and Batman, was
founded nearly 80 years ago. But you wouldn't know that looking at its
new logo.
Read more...
by Patricio Robles
20 January 2012 17:22pm
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