Posts tagged with 'Oxford Street'

Does Plan UK's facial recognition ad have any benefits beyond PR?

Non-profit organisation Plan UK has installed a digital billboard on London’s Oxford Street which only displays its full content to women.

Plan’s ‘Because I am A Girl’ campaign aims to raise awareness of the issues faced by world’s poorest women, and prevents men from viewing the content to mirror the fact that girls “are denied choices and opportunities on a daily basis due to poverty and discrimination.”