Research | Internet Marketing Blog

An internet Christmas round-up...

Happy New Year from everyone at E-consultancy. We’ve picked out a few interesting stories that came out over the holiday season, in case you missed them…

by Richard Maven 02 January 2007 11:02am 0 comments

Reports: Hitwise up for sale with £180m price tag

Internet monitoring group Hitwise has declined to comment on reports it has put itself up for sale for a whopping £180m.

by Richard Maven 01 December 2006 12:57pm 0 comments

Miniclip targets mobiles and China

Miniclip, the world’s largest games site, is preparing to move into the mobile market as part of an expansion plan which will also see it targeting the Far East.

by Richard Maven 15 November 2006 11:48am 1 comment

Half of Europeans use the internet once a week

More than 50% of households in the 25 EU countries now have access to the web, according to a new report.

The survey was carried out by Eurostat, the Statistical Office of the EU, and the findings confirm the growth of broadband connections. The data is from the first quarter of 2006.

by Graham Charlton 14 November 2006 14:02pm 0 comments

Christians split over online shopping

Around one in four Christians are unsure whether they should buy products online, or say they shouldn’t, according to a poll by ChristiaNet.com .

Seventy five per cent of people surveyed by the portal were pro-internet shopping, but others declared the activity to be non-Christian.

by Richard Maven 09 November 2006 15:52pm 2 comments

Young people behind surge in online music sales

A new Nielsen//NetRatings report has revealed that young people are the biggest spenders when it comes to online content, with the 16-24 year old age group leading the way.

Overall, UK internet users currently spend an average of £3 a month on downloading content, with videos taking 43% of the market.

by Graham Charlton 09 November 2006 13:11pm 0 comments

Pay-as-you-go VISA voucher to lure wary shoppers online

A new pay-as-you-go Visa voucher for online shopping has been released today, in an attempt to get more people shopping online.

Figures from the 3V Transaction Services ‘online shopper’ study reveal that around a fifth of people want to shop online but are reluctant to do so, and that over 9 million people in the UK are left behind by the online shopping boom.

by Graham Charlton 01 November 2006 13:46pm 3 comments

BBC could make millions from online ads

The BBC could make up to £105 million from online advertising on its BBC Worldwide web services, according to a strategy report from Accenture.

The Guardian reports that the BBC is considering bringing in ad revenue from overseas viewers of its website, though BBC staff have previously voiced their opposition to online advertising.

by Graham Charlton 31 October 2006 16:21pm 0 comments

Visits to European job sites grow 11%

European visits to career-related websites jumped by 11% year on year in Q3, according to new figures from comScore.

The study showed sites dedicated to online career resources, job searches and training attracted 50 million visitors per month during the quarter, with Monster leading the category.

by Richard Maven 26 October 2006 12:54pm 0 comments

Opinion - Search paths to success

By Andrew Hood, Lynchpin Managing Director

The concept of keyword success is hardly new. The growth of search marketing has, arguably, been fuelled by the ability to track the sales delivered by individual clicks, conversion rates and keyword return on investment.

by Guest Author 25 October 2006 14:30pm 0 comments