|Job Title||Planning Director|
|Member Since||21 Aug 2003|
|Areas of Expertise||Email Marketing, Online Advertising, Online Copywriting, Search Marketing - Paid (PPC), Community Management|
Telephone: 020 7479 7500
Mike Teasdale is Planning Director at Harvest Digital, a full service online marketing agency. Harvest Digital offers an integrated approach to creative and technical development, search marketing and online media planning and buying. The agency is one of the largest independents in the NMA Top 100: clients include Tesco, 3M, NatWest, Otto and Auto Trader.
Before Harvest Digital, Mike worked as a consultant with Answerthink, a global IT consultancy where he developed online marketing strategy for clients like IBM, Shell and Abbey National. He started his career as a copywriter in the direct marketing industry, winning numerous creative awards with WWAV Rapp Collins. In 1995 he co-founded one of the first new media agencies in London, Tequila Digital where he developed web projects for Motorola, Michelin, IBM, the BBC and many others.
Blog posts and comments by Mike Teasdale
- Three reasons why the digital display ecosystem will fail, 20 Jul 2011
- 17 digital marketing trends for 2011, by Econsultancy CEO Ashley Friedlein, 5 Jan 2011
- No analytics for Google Instant , 17 Sep 2010
- DoubleClick's new benchmark report on online advertising is good - but it could have been great, 2 Jul 2009