| Date | October 24 2012 (9:30am – 10:45am) |
|---|---|
| Venue | The Metropolitan Club, Chicago, United States |
| Duration | About 1 hour |
| Cost | Free |
About the event
Overview
One of the Digital Cream Chicago roundtables, this participatory, attendee-driven discussion will focus on the different types of conversion and measurement used, as well as tools, strategies and processes employed for improving conversion rates. Participants will also share best practice and the techniques and methods which are most valuable for improving conversion rates.
Program
5 mins Arrive, coffee and registration
60 mins Econsultancy facilitates debate around key issues and trends
10 mins Follow up conversations / networking / close
Roundtable Sponsor

Who should attend?
Senior, client-side digital marketers looking to learn and discuss the topic of online conversion rate - particularly those working for Fortune 500 companies or similar-sized private organizations, including (but not limited to) retailers, publishers, financial institutions and manufacturers.
