We have two main expert forums on digital marketing: one focusing on best practice, the other on supplier selection. This one is for any other topics.
Anyone can browse the forums but only only registered users can post questions or replies.
| Thread | Posted by | Time |
|---|---|---|
Average CPM rates / Adsales in-house vs. outsource (0 replies)2 questions I'd be interested in getting your feedback on: 1. Do you think it is true that average CPM rates in the UK will continue to fall as more sites become available and to come more in line... |
Ashley Friedlein
Staff CEO at Econsultancy |
over 12 years ago |
Microsoft's Strategy for Wireless (1 reply)Microsoft have got a lot of things wrong in their recent history of development - they missed the Internet bandwagon and created IE much much later than they should have done, MSN is a poor man's r... |
Alex Judd
Director at Skywire |
over 12 years ago |
Killer apps... (0 replies)Anyone else use these great little gadgets...? Hardly high-technology but very useful if you haven't yet discovered them. All FREE as well. SnagIt ( http://www.snagit.com/ ) - the ultimate screen ... |
Ashley Friedlein
Staff CEO at Econsultancy |
over 12 years ago |
Launching a site - steps to take (0 replies)The big day is coming. Whether it is a completely new site, or a new section of a site, there is a finite point in time when the service will become available to the end users. There are several ... |
Ashley Friedlein
Staff CEO at Econsultancy |
over 12 years ago |
Handling Content (formats etc.) (4 replies)I've posted below in this thread some more practical considerations when requesting and handling content assets destined for use on web sites. I've broken this down into 4 separate posts on text, i... |
Ashley Friedlein
Staff CEO at Econsultancy |
over 12 years ago |
Welcome and News (2 replies)Welcome everyone to this great new forum, I'd be interested to know who else is out there, this forum will be educational but also a chance for us to share and learn. Where are you going for your ... |
Xavier Adam
MD at Xavier Adam Public Relations |
over 12 years ago |
For anybody involved with usability in London... (0 replies)Apologies to those of you that are not based in London but for those of you that are... We're trying to set up a group for people working within the Usability field within London. The aim of the... |
sam jeffs
Usability Consulting at Usability |
over 12 years ago |
Creative top 6: a few personal favourites (1 reply)If I were asked to pick out sites that I felt were truly creative in their use of the web medium, the following would certainly be there. It is worth noting that I don’t necessarily think that thes... |
Ashley Friedlein
Staff CEO at Econsultancy |
over 12 years ago |
Firstlaw (0 replies)I would be interested to hear a solicitor's view on the service offered by Firstlaw (http://www.firstlaw.co.uk/) who essentially matchmake clients and solicitors via the web. |
Ashley Friedlein
Staff CEO at Econsultancy |
over 12 years ago |
Internet Metrics (long, but hopefully helpful) (0 replies)There is often confusion over what exactly is meant by hits, page impressions, unique users etc. Below is a guide to some of those metrics that can be used for measuring a web site’s performance ... |
Ashley Friedlein
Staff CEO at Econsultancy |
over 12 years ago |
Understanding how your site is being used (0 replies)By analysing the log files that a web server creates as customers use your site you can tell a lot about what is popular, what is not, where people are going, where they are leaving the site, how t... |
Ashley Friedlein
Staff CEO at Econsultancy |
over 12 years ago |
Recommended Reading (0 replies)Following on from my recommendation of the Mythical Man Month, here are a few more books that I have read on the subject of Web project management, each with a brief overview. Rather than give a ... |
Ashley Friedlein
Staff CEO at Econsultancy |
over 12 years ago |
Do they get it? (1 reply)Do traditional agencies have a role to play in new media? Has a 'new business paradigm' (buzz words used ironically!) levelled the playing field? As clients become more savvy some of the old-boys w... |
Paul Tinsley
Creative Director at Agenda Solutions |
over 12 years ago |
Investors Guide to IPR Protection (0 replies)Welcome to the new legal forum. In our first article, Dr Rosanna Cooper, provides practical guidance for investors who may need to determine whether a company has a sufficient level of IP protectio... |
Jonathan Heaney
Solicitor at Law |
over 12 years ago |
Development and Reusability (2 replies)With regards to the numerous available platforms for Interactive TV (Sky, NTL, Telewest, ONDigital), which platforms offer the reuse of code or presentation technologies. It would be preferable to ... |
Matthew O'Riordan
Staff Founder / Director / Co-founder at easyBacklog / Aqueduct / Econsultancy |
over 12 years ago |
Costing on joining cable platforms? (0 replies)Does anybody have resources or rough ideas of the costing associated with being hosted on the Telewest and/or Cable & Wireless iTV platforms? I would imagine that they charge a little bit on a an ... |
Alex Judd
Director at Skywire |
over 12 years ago |
The temporary dominance of the Scandinavians.. (0 replies)In the last few years we have seen a rapid growth in provision of mobile services out of the far northern-east parts of Europe - Nokia and Ericsson are now household brand names, and the stories of... |
Alex Judd
Director at Skywire |
over 12 years ago |
Death of the online retailer? (1 reply)The sad news that another on-line only retailer Boxman has stop trading is beginning to put waves through the online store market and personally makes me start to question whether this is just the ... |
server process
server at Econsultancy |
over 12 years ago |
Interactive TV Advertising - A Brief Overview (2 replies)The interactive television and convergent media landscape is rapidly evolving, marked by a proliferation of different platforms and fluctuating standards. With true broadband access, every website ... |
Murray Anderson
Managing Director at Steelside |
over 12 years ago |
Interactive TV Advertising - Brief Overview (0 replies)The interactive television and convergent media landscape is rapidly evolving, marked by a proliferation of different platforms and fluctuating standards. With true broadband access, every website ... |
Murray Anderson
Managing Director at Steelside |
over 12 years ago |
