Can anyone recommend a supplier or solution to centrally manage email signatures/

It sounds such a trivial component of the online marketing toolkit, but I find it takes a massively disproportionate amount of time, to the extent that I tyoically set them in the department once and then leave them...

.. and yet is is such a useful tool for adding branding, special offer info and personal contact details that I think I cannot be the first person to articulate this need; so - does anyone know of any toold to manage them centrally?

James

Hi James,

I've spoken to my colleague Aliya here in the office and one piece of software that she uses is Wisestamp. Looking at their website they have plans where you can manage email signatures centrally.

Hope this helps,

Andrew

Hi James,
There are a few solutions for this purpose. With complete bias may I suggest looking at the Brand and Sign service from The Email Laundry. http://www.theemaillaundry.com/content.php?cid=40
We launched the service at The Online marketing show this year in Olympia. I'd be delighted to offer you a free trial of the service to see how you like it.We designed the tool for marketers to control how company email looks.

Hi James,

The rules that surround email marketing are really the rules that surround all email. The fact that you have a signature doesn't turn it into a different type of email with different rules attached.

So for example if all your invoices and quotes you respond to and day to day business communications have a branded banner on them they don't suddenly become a diffrent type of communication with different rules attached.There is a business reason to email that person. You do not need an unsubscribe button on a response to an order or a quote etc. the fact that your website is listed in your signature does not alter the fact.

I hope I've explained that well enough. If you've any doubts contact me.

Hi James,

http://www.ico.gov.uk/upload/documents/library/privacy_and_electronic/introductory/rules_~1.pdf

The rules apply to direct marketing emails James as laid out in this guide form the Information Commissioner http://www.ico.gov.uk/for_organisations/sector_guides/~/media/documents/library/Data_Protection/Practical_application/ELECTRONIC_MAIL_MARKETING_12_06.ashx

The rules are laid out pretty clearly. So if we're only talking about daily transactional email the opt-out rule doesn't have to apply.

It's hard to know why you are receiving a push back from IT without the circumstances.

There may however be other valid reasons they don't want you adding extra data on to emails, pressure on the mailserver or worry about mailboxes filling up their quotas quickly. They may also be worried about how you do it and if it will cause extra support issues that will fall to them.

Contact me directly if you need any more info.