BuyMobilePhones.net, the largest independently owned online mobile phone retailer, has exclusively appointed Affiliate Window as its sole performance marketing network.
The decision to partner with Affiliate Window to help further develop the BuyMobilePhones.net affiliate programme was due to the vast and robust reporting suite and service levels provided. Featuring a large range of offers and free gifts, BuyMobilePhones.net will particularly benefit from Affiliate Window’s product level tracking which allows the brand to strategically compare and analyse how key products are performing. This, coupled with the range of performance reports will help identify the key publishers promoting the programme and help to identify which campaigns have been most successful and seen the highest levels of engagement and sales.
“As one of the largest mobile phone retailers in the UK, we are delighted to be joining forces with Affiliate Window ” says Gary Thompson, Affiliate Manager at BuyMobilePhones.net. “We look forward to the year ahead, running key campaigns to growing our business and online presence while focusing on new customer acquisition and building relations with new publisher partners.”
BuyMobilePhones.net heavily invests in the performance channel with a full time affiliate team to ensure partners receive a dedicated service. The brand runs additional activities through a variety of other channels, each complementing one other with an aim to increase brand recognition and facilitate incremental growth. The strategy for 2013 is to continue to grow the range of partners it works with, particularly with relevant content sites, and to reach consumers across numerous touch points.
Anjulie Truong, Client Services Manager at Affiliate Window adds: “We are delighted to start the New Year by welcoming BuyMobilePhones.net exclusively to the network. Affiliate Window has invested heavily over the years to offer unrivalled service and experience in the telecoms sector. Offering the granularity to report on metrics such as tariff and handset is a crucial element which we are able to support for buymobilephones.net, providing the flexibility required to accurately track and optimise ROI. Using our strengths and knowledge in this vertical we are confident and excited to build on what is already a successful marketing channel for BuyMobilePhones.net.”
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Affiliate Window PR Department
Published on: 9:25AM on 21st January 2013