All the topics you'll ever need relating to e-commerce and online retailing. From e-commerce facts and figures, to mobile-checkouts and consumer behaviour, it should be here. If you can't find what you're looking for, contact us for help.
The Future of Digital Marketing 2010 - Presentations
The presentations from The Future of Digital Marketing event on 16th June 2010 in London, UK.
JUMP Magazine: Issue one
JUMP is Econsultancy's multichannel magazine in support of the multichannel event, JUMP. In this first issue of JUMP Magazine we focus on a number of areas that will help you to join up your business, including why brands should launch print catalogues and magazines, how to track inbound telephone calls with web analytics, emerging multichannel job roles, and why retailers need multichannel returns policies.
Selling Online: a How-to Guide for Small Businesses
Econsultancy’s Selling Online: a How-to Guide for Small Businesses has been produced specifically with smaller business in mind. This 100+ page document, written by e-commerce consultant Trevor Ginn, contains information about best-practice implementation and management of an online retail website. It is a must-read for any small business serious about establishing itself in the e-commerce environment.
E-commerce Platforms Buyer's Guide 2010
Please note: There is a newer version of this report available
The E-commerce Platforms Buyer's Guide is a 215-page document aimed at companies who are investigating this marketplace. It contains profiles from 30 leading UK vendors, alongside details of the various issues and trends affecting this sector, and advice about how to select the right platform.
The Digital Focus for Publishers in 2010
Econsultancy CEO Ashley Friedlein's presentation to the APA (Association of Publishing Agencies) on 26 Jan 2010 giving his overview on what the key areas of focus for digital for publishers in 2010 should be.
Marketing Budgets 2010
The Marketing Budgets 2010 Report, produced in association with ExactTarget, covers effectiveness, measurement and allocation of budgets, and looks at differences between “traditional” and digital marketing investment. It also compares different online and offline channels individually, in terms of where companies are investing and the ability to measure ROI.
Mobile E-commerce Best Practice Guide
The Mobile E-commerce Best Practice Guide is a comprehensive document to help steer you towards understanding and implementing e-commerce functionality into this challenging and rapidly evolving channel.
Request For Proposals (RFPs) Bundle
If you're looking for a supplier, agency, consultant or freelancer with a particular digital marketing specialism then you are likely to need to write an "RFP" (Request for Proposal). Our RFP templates and guidance notes will help improve your procurement process.
E-commerce Request for Proposal (RFP)
If you're considering adding e-commerce functionality to your site, our Request for Proposal (RFP) template and guidance notes will improve your procurement process.
Conversion Report 2009
Please note: There is a newer version of this report available
This is the first Econsultancy Conversion Report, produced in association with conversion specialists RedEye, and contains a detailed overview of the tools, strategies, and processes used by companies to improve their conversion rates. The report covers uptake of best practice, barriers to improving conversion rates, and insight into the different ways used to segment site customers and visitors ... plus much more.
