| Name | Peter Leatherland |
|---|---|
| Job Title | Digital Marketing Executive |
| Organisation | NewcastleGateshead Initiative |
| Registered Since | 26 Feb 2009 |
| Areas of Expertise | Affiliate Marketing, Social, Organic/Natural Search (SEO), Paid Search (PPC), Web Analytics |
| Contact Details |
Email:
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About Me
NewcastleGateshead Initiative, which is the destination marketing agency for Gateshead and Newcastle. I look after all aspects of digital marketing to promote the region, our hotels, attractions, restaurants and businesses.
Areas include, Social media, SEO, PPC, email marketing, PR, ecommerce and affiliate marketing.
Previous to this I worked at FTSE 250 company Eaga, managing online strategy, previous to this I worked at the affiliate network buy.at
I also run an e-commerce site specialising in funny T shirts
My Links
Femme Fatale Whitley Bay
A site I have built for a client specialising is women's fashion and the only North East stockist of Frank Lyman, Joseph Ribkoff and Not Your Daughter’s Jeans
Self Catering Cottages in Tynemouth
Award winning self catering accommodation in the prestige village of Tynemouth
Blog comments by Peter Leatherland
- QR codes: the good, the bad and the ugly, 25 Mar 2013
- The four Ps of Personalisation, 8 Jan 2013
- Dear silly web: 20 things to banish in 2013, 14 Nov 2012
- 3.3m UK consumers scanned a QR code in Q2, 21 Sep 2012
- What has the greater correlation with organic search rankings? Facebook Likes or Google +1s? , 24 Jul 2012
- What has the greater correlation with organic search rankings? Facebook Likes or Google +1s? , 24 Jul 2012
- Q&A: The ICO's Dave Evans on EU cookie law compliance, 27 Apr 2012
- Q&A: The ICO's Dave Evans on EU cookie law compliance, 26 Apr 2012
- Q&A: The ICO's Dave Evans on EU cookie law compliance, 25 Apr 2012
- Tesco's iPad 3 pricing error: accident or strategy?, 19 Mar 2012
