70184
false
false
70184
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Steak Ltd
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<p>To apply for this position, please visit the "Careers" section of our website. </p>
<p>To apply for this position, please visit the "Careers" section of our website. </p>
1
231
2009-06-02T15:34:49+01:00
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<p><strong>Skills & Abilities</strong><strong> </strong></p>
<p><strong>Core skills</strong></p>
<p><strong></strong></p>
<ul>
<li>Numeracy
& negotiation<strong></strong></li>
<li>Communication & presentation skills</li>
<li>Technical aptitude</li>
<li>Data analysis and understanding</li>
<li>Wider media industry awareness</li>
<li>Sharing of information</li>
</ul>
<p><strong>General Remit</strong></p>
<p>
To manage and run planning and buying activity from
start to finish on behalf of our existing clients and new business wins. To
handle client relationships and face to face meetings where necessary, and the
relationship between client services and delivery teams, and to understand how
media planning fits into the overall marketing mix.</p>
<p><strong>Main
responsibilities</strong> </p>
<p><strong>Reporting</strong></p>
<p><strong></strong></p>
<ul>
<li>Providing
a longer term context on results, and explaining how they fit into a
client's overall business & the sector's seasonality.<strong></strong></li>
<li>Proactively investigating PPC, SEO and offline
results where possible to provide a wider context to data and trends.</li>
<li>Setting up or assisting with quarterly/6
monthly/annual reviews with clients to enable a full understanding &
context on planning for the future.</li>
</ul>
<p><strong>Trafficking</strong></p>
<p><strong></strong></p>
<ul>
<li>To
be able to traffic all types of display ads on Atlas/Dart/TZ (whichever ad
server is necessary)<strong></strong></li>
<li>To be able to setup and test a new client,
campaign, media placement, together with tracking tags where necessary.</li>
<li>To identify tracking mechanisms needed for a
new campaign, and inform/provide the client as necessary.</li>
</ul>
<p><strong>Planning and Buying</strong></p>
<ul>
<li>Ability
to negotiate larger scale deals with media owners looking for additional
value <strong></strong></li>
<li>Negotiating with media owners based on
comparative results, gaining benefits from mistakes made, and pushing hard
for CPA based deals where possible.</li>
<li>Sharing media industry learnings with the team
and clients, and making observations/ recommendations where relevant.</li>
<li>Understanding the relationship between PPC,
SEO, affiliate and display, and being able to confidently discuss with
clients.</li>
</ul>
<p><strong>Industry knowledge</strong></p>
<p><strong></strong></p>
<ul>
<li>Presenting
performance reviews in appropriate format (excel, ppt etc).<strong></strong></li>
<li>Assessing which tools and industry data would
be relevant and worthwhile to subscribe to</li>
<li>Collating media owner and client contact data
in a communal place where other team members can find and understand it.</li>
<li>Reviewing new ideas and opportunities within
the industry and providing summaries to go in to client presentations and
our email newsletters to clients</li>
</ul>
<p><strong>Tools and systems</strong></p>
<p><strong></strong></p>
<ul>
<li>Working knowledge of all internal tools for ad
serving, planning, research, reporting</li>
<li>Ability to check one system against the other
and investigate any differences.</li>
</ul>
<p><strong>Account and Campaign Management</strong></p>
<p><strong></strong></p>
<ul>
<li>Ability
to effectively and confidently communicate with everyday client contacts
and those at a higher level/ in other roles across the organisation.</li>
<li>Ability to sell in new ideas with clear
rationale and justification on a results basis, to various functions including
marketing, sales, finance etc.</li>
<li>Ability to build strong working relationships
with clients</li>
<li>Managing
the running of the campaigns including the below:</li>
</ul>
<ul>
<li>Ensuring all placements are live and tracking
is working</li>
<li>Reporting on campaign performance</li>
<li>Optimisation / compensation</li>
<li>Delivery reconciliation</li>
</ul>
<ul>
</ul>
<p><strong>Team Development</strong></p>
<p><strong></strong></p>
<ul>
<li>Ability to delegate jobs and projects clearly
and efficiently to junior members of the team and ensure they are
delivered on time</li>
<li>The ability to decide which areas of training
team members would benefit from.</li>
</ul>
<p><strong>Internal relations</strong></p>
<p><strong></strong></p>
<ul>
<li>The
ability to liaise with other departments internally to the benefit of
existing clients<strong></strong></li>
<li>Ability to manage monthly reconciliation and
financing of clients – understanding the terms of our business </li>
<li>Ability to liaise with finance over
discrepancies, late payments, inconsistent invoices etc.</li>
<li>The ability to effectively communicate with
those above and below.</li>
<li>To understand the workings of other
departments within Steak including PPC and SEO </li>
</ul>
<p><strong>External relations</strong></p>
<ul>
<li>Meeting with media owners on a regular basis.</li>
<li>Building relationships with other suppliers
(ad serving, research etc), where this will help in the execution of your
role.</li>
<li>Sharing of information gleaned from external
sources, that will help other members of the team.</li>
<li>The ability to clearly brief media owners on
campaigns and manage the return of information </li>
</ul>
<p><strong>Accountability</strong></p>
<p><strong></strong></p>
<ul>
<li>
</li>
<li>To communicate budgeting and financial trends
to client services/ management, drawing attention to concerns around
budgets dropping or issue that will affect the financial growth of the
account.</li>
</ul>
<ul>
<li>
To be responsible for full delivery of and financial
reconciliation of financial targets and client budgets</li>
</ul>
<p><strong>Skills & Abilities</strong><strong> </strong></p>
<p><strong>Core skills</strong></p>
<p><strong></strong></p>
<ul>
<li>Numeracy
& negotiation<strong></strong></li>
<li>Communication & presentation skills</li>
<li>Technical aptitude</li>
<li>Data analysis and understanding</li>
<li>Wider media industry awareness</li>
<li>Sharing of information</li>
</ul>
<p><strong>General Remit</strong></p>
<p>
To manage and run planning and buying activity from
start to finish on behalf of our existing clients and new business wins. To
handle client relationships and face to face meetings where necessary, and the
relationship between client services and delivery teams, and to understand how
media planning fits into the overall marketing mix.</p>
<p><strong>Main
responsibilities</strong> </p>
<p><strong>Reporting</strong></p>
<p><strong></strong></p>
<ul>
<li>Providing
a longer term context on results, and explaining how they fit into a
client's overall business & the sector's seasonality.<strong></strong></li>
<li>Proactively investigating PPC, SEO and offline
results where possible to provide a wider context to data and trends.</li>
<li>Setting up or assisting with quarterly/6
monthly/annual reviews with clients to enable a full understanding &
context on planning for the future.</li>
</ul>
<p><strong>Trafficking</strong></p>
<p><strong></strong></p>
<ul>
<li>To
be able to traffic all types of display ads on Atlas/Dart/TZ (whichever ad
server is necessary)<strong></strong></li>
<li>To be able to setup and test a new client,
campaign, media placement, together with tracking tags where necessary.</li>
<li>To identify tracking mechanisms needed for a
new campaign, and inform/provide the client as necessary.</li>
</ul>
<p><strong>Planning and Buying</strong></p>
<ul>
<li>Ability
to negotiate larger scale deals with media owners looking for additional
value <strong></strong></li>
<li>Negotiating with media owners based on
comparative results, gaining benefits from mistakes made, and pushing hard
for CPA based deals where possible.</li>
<li>Sharing media industry learnings with the team
and clients, and making observations/ recommendations where relevant.</li>
<li>Understanding the relationship between PPC,
SEO, affiliate and display, and being able to confidently discuss with
clients.</li>
</ul>
<p><strong>Industry knowledge</strong></p>
<p><strong></strong></p>
<ul>
<li>Presenting
performance reviews in appropriate format (excel, ppt etc).<strong></strong></li>
<li>Assessing which tools and industry data would
be relevant and worthwhile to subscribe to</li>
<li>Collating media owner and client contact data
in a communal place where other team members can find and understand it.</li>
<li>Reviewing new ideas and opportunities within
the industry and providing summaries to go in to client presentations and
our email newsletters to clients</li>
</ul>
<p><strong>Tools and systems</strong></p>
<p><strong></strong></p>
<ul>
<li>Working knowledge of all internal tools for ad
serving, planning, research, reporting</li>
<li>Ability to check one system against the other
and investigate any differences.</li>
</ul>
<p><strong>Account and Campaign Management</strong></p>
<p><strong></strong></p>
<ul>
<li>Ability
to effectively and confidently communicate with everyday client contacts
and those at a higher level/ in other roles across the organisation.</li>
<li>Ability to sell in new ideas with clear
rationale and justification on a results basis, to various functions including
marketing, sales, finance etc.</li>
<li>Ability to build strong working relationships
with clients</li>
<li>Managing
the running of the campaigns including the below:</li>
</ul>
<ul>
<li>Ensuring all placements are live and tracking
is working</li>
<li>Reporting on campaign performance</li>
<li>Optimisation / compensation</li>
<li>Delivery reconciliation</li>
</ul>
<ul>
</ul>
<p><strong>Team Development</strong></p>
<p><strong></strong></p>
<ul>
<li>Ability to delegate jobs and projects clearly
and efficiently to junior members of the team and ensure they are
delivered on time</li>
<li>The ability to decide which areas of training
team members would benefit from.</li>
</ul>
<p><strong>Internal relations</strong></p>
<p><strong></strong></p>
<ul>
<li>The
ability to liaise with other departments internally to the benefit of
existing clients<strong></strong></li>
<li>Ability to manage monthly reconciliation and
financing of clients – understanding the terms of our business </li>
<li>Ability to liaise with finance over
discrepancies, late payments, inconsistent invoices etc.</li>
<li>The ability to effectively communicate with
those above and below.</li>
<li>To understand the workings of other
departments within Steak including PPC and SEO </li>
</ul>
<p><strong>External relations</strong></p>
<ul>
<li>Meeting with media owners on a regular basis.</li>
<li>Building relationships with other suppliers
(ad serving, research etc), where this will help in the execution of your
role.</li>
<li>Sharing of information gleaned from external
sources, that will help other members of the team.</li>
<li>The ability to clearly brief media owners on
campaigns and manage the return of information </li>
</ul>
<p><strong>Accountability</strong></p>
<p><strong></strong></p>
<ul>
<li>
</li>
<li>To communicate budgeting and financial trends
to client services/ management, drawing attention to concerns around
budgets dropping or issue that will affect the financial growth of the
account.</li>
</ul>
<ul>
<li>
To be responsible for full delivery of and financial
reconciliation of financial targets and client budgets</li>
</ul>
true
2009-08-01
4242
html_restricted
Covent Garden
7033
Account Manager - Display
html_restricted
account-manager-display
2009-06-02T15:34:49+01:00
www.steakdigital.co.uk
385