77849
false
false
77849
false
New Look
html_restricted
<p>www.newlookcareers.co.uk</p>
<p>www.newlookcareers.co.uk</p>
1
231
2009-07-02T11:05:24+01:00
html_restricted
<p>At New Look we love nothing more than making a big noise about what we
do best. It’s all part of something we like to call ‘talkable fashion’
– our vision to get our fabulous products on the tip of everyone’s
tongue. But while our fashion makes us such a hit with our customers,
it’s the drive and passion of our people that makes our thriving
company such an exciting place to be.</p><p>As Head of Online
Marketing you will Lead New Look online marketing activity to cost
effectively drive acquisition and retention of customers on
newlook.co.uk</p><p>Some of your key responsibilities will include:<br />• Driving traffic to the E-commerce web site through cost effective online marketing and CRM<br />• Developing and maintain a cost effective affiliate marketing, SEO and pay per click programs<br />• Developing an online marketing plan that takes full advantage of key trading opportunities<br />• Focusing on the UK market but also roll-out programs across Europe where viable<br />• Managing and develop the CRM Manager <br />• Overseeing the development of a CRM program that maximises revenue per customer over time<br />• Establishing key reporting and analysis to measure the success of all online marketing activity<br />• Managing costs effectively so as not to exceed budget – look for cost saving initiatives where possible<br />• Ensuring all design, copy and imagery used is on brand an relevant to our target audience<br />• Maintaining the brand tone-of-voice in all activity undertaken <br />• Developing service level agreements and manage all 3rd party agencies to agreed standards<br />• Playing a lead role in delivering the New Look 2nd Generation web site <br />• Inputting to development of an international E-commerce business<br />• Ensuring the site is ‘optimised’ for search achieving SEO best practice<br />• Developing a knowledge of competitor online marketing strategies and subsequent New Look opportunities</p><p>It is essential that all applicants have a track record of commercial success within a similar position for an online retailer.
</p>
<p>At New Look we love nothing more than making a big noise about what we
do best. It’s all part of something we like to call ‘talkable fashion’
– our vision to get our fabulous products on the tip of everyone’s
tongue. But while our fashion makes us such a hit with our customers,
it’s the drive and passion of our people that makes our thriving
company such an exciting place to be.<br /><br />As Head of Online
Marketing you will Lead New Look online marketing activity to cost
effectively drive acquisition and retention of customers on
newlook.co.uk<br /><br />Some of your key responsibilities will include:<br />• Driving traffic to the E-commerce web site through cost effective online marketing and CRM<br />• Developing and maintain a cost effective affiliate marketing, SEO and pay per click programs<br />• Developing an online marketing plan that takes full advantage of key trading opportunities<br />• Focusing on the UK market but also roll-out programs across Europe where viable<br />• Managing and develop the CRM Manager <br />• Overseeing the development of a CRM program that maximises revenue per customer over time<br />• Establishing key reporting and analysis to measure the success of all online marketing activity<br />• Managing costs effectively so as not to exceed budget – look for cost saving initiatives where possible<br />• Ensuring all design, copy and imagery used is on brand an relevant to our target audience<br />• Maintaining the brand tone-of-voice in all activity undertaken <br />• Developing service level agreements and manage all 3rd party agencies to agreed standards<br />• Playing a lead role in delivering the New Look 2nd Generation web site <br />• Inputting to development of an international E-commerce business<br />• Ensuring the site is ‘optimised’ for search achieving SEO best practice<br />• Developing a knowledge of competitor online marketing strategies and subsequent New Look opportunities<br /><br />It is essential that all applicants have a track record of commercial success within a similar position for an online retailer.
</p>
true
2009-08-31
4326
3839
html_restricted
<p>Please apply online</p>
<p>Please provide current salary and package expectations</p>
<p>Please apply online</p>
<p>Please provide current salary and package expectations</p>
London
77349
Head of Online Marketing
html_restricted
head-of-online-marketing-17
2009-07-02T11:05:24+01:00
http://is.gd/1ll88
1312