| Name | Julie Cottineau |
|---|---|
| Job Title | Founder |
| Organisation | BrandTwist |
| Registered Since | 19 Nov 2012 |
| Areas of Expertise | B2B Marketing, Content Marketing and Strategy, Strategy & Operations, Customer Experience |
| Contact Details |
Email:
Telephone: 917 2081293 |
About Me
I am the Founder of BrandTwist a brand consultancy that helps entrepreneurs and corporations build their brands and leverage them as actionable business assets. I was the VP of Brand at Richard Branson’s Virgin Group overseeing branding strategy for new and established Virgin companies in North America.
Prior to joining Virgin, I served as Executive Director of Consumer Branding at Interbrand as well as a VP Management Supervisor at Grey Worldwide in both the US and France. I have been an Adjunct Professor of Integrated Marketing Communications at Columbia and Cornell and a frequent commentator on brand innovation through my blog (www.BrandTwist.com) and on Twitter at @jcottin.
I am also the creator of an online branding class for entrepreneurs (www.BrandSchool.BrandTwist.com).
My Links
Education and Qualifications
BA in Communications from the Univesity of Pennsylvania Annenberg School of Communications. Cum Laude.
Blog posts and comments by Julie Cottineau
- Your brand journey is never finished, 20 Jan 2013
- Any brand can promise, great brands deliver, 20 Jan 2013
- Your brand journey is never finished, 4 Jan 2013
- Your brand journey is never finished, 4 Jan 2013
- Your brand journey is never finished, 3 Jan 2013
- Want success? Work on you as your brand, 20 Dec 2012
- Want success? Work on you as your brand, 19 Dec 2012
- Want success? Work on you as your brand, 19 Dec 2012
- Why your brand's audience should be a bull's eye, 14 Dec 2012
- Why your brand's audience should be a bull's eye, 13 Dec 2012
