|Job Title||Senior Director of Strategic Services|
|Member Since||15 Feb 2011|
|Areas of Expertise||B2B Marketing, E-commerce, Email Marketing, Multichannel Marketing, Strategy and Planning|
Kara Trivunovic currently serves as Sr. Director of Strategic Services for StrongMail, where she is responsible for helping marketers optimize their email marketing programs for greater returns. Most recently, Kara was founder and principal of The Email Advisor, a respected email marketing consultancy focusing on email strategy and channel optimization. Prior to launching The Email Advisor, Kara led strategic services for the email division of Premiere Global Services, where she had the opportunity to work with Fortune 500 and Fortune 1000 organizations structuring a variety of custom email education programs, conceptualizing and implementing new and innovative email programs, optimizing contact strategies and developing staffing and budget plans. During her 10 year tenure as a marketing professional, Kara has been actively involved in programmatic email development, execution and strategy and she brings a unique perspective to the space having worked on the client, agency and provider side.