|Job Title||Content Strategist|
|Registered Since||12 Mar 2007|
|Areas of Expertise||Content Marketing and Strategy, Email Marketing, Social|
What's my background?
First a degree in Philosophy; trained as an advertising copywriter at John Gillard's innovative School of Communication Arts then took a diploma in Direct and Digital Marketing.
I was recently invited onto secondment with the Department for International Development to run a 5 month project defining objectives and metrics for an Enterprise Social Network and Collaborative Resource.
Before that I was Intranet / digital communications manager at a large (2000+) not-for-profit; introducing Microsoft Sharepoint to the organisation from the wireframe up.
Blog comments by Nigel Parkes
- 10 job titles to avoid in 2013, 11 Jan 2013
- Are we investing at the wrong end of the sales funnel?, 12 Nov 2012
- Dark Social: Attributing the invisible, 1 Nov 2012
- Web 2.0 is 'rubbish', claims NUJ new media rep, 8 Nov 2007