I'm about to put in place a social media strategy that will call for various public-facing members of staff to participate and integrate Twitter into their roles.

I wondered if anybody had experience of this, and whether it was better to give one person responsibility every day and change our profile to say who's tweeting, or whether you might tag each Tweet by user? Any tips from past experience much appreciated.

Hi Anon,

There's lots of great tools you can use to give multiple people access and manage that acess - cotweet is a great one.

If you're using multiple people to do it I'd suggest the following approach:

- Make sure everyone understands the aims and the tone of voice required

- If they're each goign to be focusing on an individual topic then it might be worth naming them in the tweets - but if everyone's doing the same stuff then it's a waste of characters and potentially confusing.

Hope that helps

Chloe

Thanks all for the responses, very useful.