Posts tagged with 'digital budgets'
Here are some of the most interesting digital marketing stats we've seen this week.
Stats include ecommerce in the Middle East, multiscreening, online spending in China, email marketing, mobile in emerging markets and digital budgets in APAC.
For more digital marketing stats, check out our Internet Statistics Compendium.
Almost 90% of digital and design agencies believe their clients now expect more work for less money, according to a new survey.
The Design Industry Voices report, which interviewed 500 agency staff, found that 80% said client budgets have been reduced and more than two-thirds (70%) said clients expect more work in pitches for free.
The survey by Fairley & Associates, Gabriele Skelton and On Pointe Marketing is now in its fourth year and suggests that digital and design agencies are feeling the squeeze as a result of the economic downturn.
This is despite the fact that the Econsultancy and Experian Marketing Budgets 2012 Report showed increasing levels of investment across a range of digital channels and disciplines.