|Job Title||Client Services Director|
|Registered Since||27 Jun 2006|
|Areas of Expertise||Content Marketing and Strategy, Online Advertising, Social, Organic/Natural Search (SEO), Paid Search (PPC)|
A digital director with 8 years' experience and expertise in providing leadership and consultancy across SEO, PPC, Display Advertising, as well as Design & Build, e-commerce, Social Media and Usability through-the-line and across multiple devices.
A champion of clear and effective communication.
Advocate of the consultative and co-operative approach to client development across multiple disciplines, with multiple objectives.
Channel-neutral approach to client projects, addressing single or multiple client objectives across acquisition and retention with a single-minded approach to effective marketing communications.
Accomplished presenter at all levels of business as well as public speaking at events.
A diverse range of commercial experience working with large, blue chip corporate organisations as well as smaller, niche companies. Sector specialisms in Insurance, Not-For-Profit and FMCG.
Worked with Oxfam, Protect Your Bubble, Swinton, Sea Life, National Trust, Historic Royal Palaces and BPP, Tesco Personal Finance, Sony Europe, Barclaycard, Equity Insurance, HSBC, AXA Insurance, Canterbury of New Zealand, Charities Aid Foundation, Policy Bee Insurance, E&L Insurance, Adnams, and Champagne Bollinger.
get in touch if any of this proves interesting...
Specialties: Digital direct marketing and brand communications across SEO, PPC, Display Advertising, Social Media, strategy, design & build, e-commerce, eCRM, Insurance, language, linguistics, spelling, colouring in, play-doh, lego freestyling.
Education and Qualifications
BA German and Media - DeMontfort University and Dortmund Universitat.
Blog comments by Tom Griffiths
- How Burberry uses Facebook, Twitter, Pinterest and Google+, 13 Jun 2013
- Content trends: six things everyone’s talking about, 21 May 2012
- Social media attribution: friend or foe?, 29 Sep 2011
- Daily deals: hazardous to your online reputation?, 14 Sep 2011
- UK retailers are unresponsive on social media: report, 11 Apr 2011
- Should brands ignore social media criticism?, 2 Apr 2009
- Digital agencies on Twitter (or are they?), 26 Mar 2009