"Macromedia Director defined both this company and this industry and it remains the most sophisticated multimedia authoring tool to this day," said Norm Meyrowitz, president of products, Macromedia. "Macromedia Director MX 2004 builds on the product's rich legacy and adds new features that will enable richer content and easier development due to its seamless workflow with other MX 2004 products, and the addition of an industry standard, widely used, scripting language."
Macromedia Director MX 2004 empowers professional multimedia developers, advanced Flash developers, professional DVD developers, e-learning designers, and game developers who need to create multimedia content that can be deployed anywhere, whether it be CD, DVD, intranets, kiosks, or the Internet. Director MX 2004 supports most major video, audio, bitmap, 3D and vector formats to give developers the broadest content palette from which to deliver sophisticated, compelling user experiences. Extensive video capabilities within Director MX 2004 allow developers to stream video files in DVD-Video, Windows Media, RealMedia, QuickTime, and Flash formats. DVD-Video functionality will enable developers to embed, control and playback DVD-Video content within multimedia projects. Director also has a powerful xtra plug-in architecture, which enables developers to extend both the application and playback to add nearly limitless functionality.
Macromedia Director MX 2004 is also tightly integrated with other products and servers in the Macromedia MX family. In addition to adding support for Flash MX 2004 content and applications, Director also has the ability to launch and edit both Flash and Fireworks to enable a seamless workflow. Director also includes support for Flash MX 2004 components, including user interface components. Flash content can be integrated into Director projects and Flash performance within Director projects has been dramatically improved over previous versions. Like other MX 2004 products, the workspace is entirely customisable and Director now offers the ability for users to even customise both the stage and movie-in-a-window interfaces for better workspace management.
"The ability to respond quickly to changing business requirements, to reduce development complexity, and to deploy an application or changes quickly, are essential to helping companies be more agile and control development costs," said Rikki Kirzner, research director, IDC. "The most valuable tools are those that not only help companies achieve these goals, but also use existing industry standards as well as allowing developers to deploy their applications to multiple platforms."
"Apple and Macromedia share a commitment to helping creative professionals achieve maximum results with maximum ease," said Ron Okamoto, vice president of worldwide developer relations, Apple. "Director breaks new ground by enabling video professionals using Apple Final Cut Pro and DVD Studio Pro to deliver cross-platform Director projectors and web-based Shockwave content that can embed, playback, and control DVD video content."
PRICING AND AVAILABILITY
Macromedia Director MX 2004, expected to ship in English in February, is priced at GBP959 for new users, and GBP319 for upgrades from Director 8.5 and Director MX. Education, government and volume licensing options are available. The software works on Mac OS X v10.2.6 or higher and for Windows 2000 or Windows XP. French, German and Japanese versions will be available at a later date.
Experience matters. Macromedia, Inc. is motivated by the belief that great experiences build great businesses. Our software empowers millions of business users, developers and designers to create and deliver effective, compelling and memorable experiences - on the Internet, on fixed media, on wireless and on digital devices. Macromedia is a member of the Business Software Alliance (BSA).
Copyright 2003 Macromedia, Inc. All rights reserved. Macromedia, the Macromedia logo, Macromedia Flash, Fireworks and Director are trademarks or registered trademarks of Macromedia, Inc., which may be registered in the United States and internationally. Other product or service names mentioned herein are the trademarks of their respective owners.
For more information please contact:
Tel: 01344 458600
CIT Public Relations
Tel: 01908 214965
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Published on: 12:00AM on 5th January 2004