| Name | Doug Kessler |
|---|---|
| Job Title | Director |
| Organization | Velocity |
| Subscription Level | Gold |
| Registered Since | 1 Mar 2007 |
| Areas of Expertise | B2B Marketing, Mobile, Social, Strategy & Operations |
| Contact Details |
Email:
Telephone: 020 8940 4031Address: Velocity, Printworks Unit 2, Dunstable Road, Richmond, Surrey, TW9 1RR, United Kingdom |
About Me
I'm a founder and Creative Director of Velocity, a B2B marketing agency specialising in technology companies.
Twenty-plus years in B2B marketing, most of them in technology markets.
My Links
The Velocity B2B Blog
Crunchy on the outside, chewy on the inside -- it's the Velocity blog for B2B marketers.
dougkessler on Twitter
My tweets on interesting B2B marketing ideas.
The B2B Marketing Manifesto
A rant, a rave, a call-to-action and plea for ambition for b2B marketers everywhere.
A paper on The Holy Trinity of B2B Tech Marketing
Short paper on the Big Three questions every B2B marketer must be able to answer quickly and compellingly.
The B2B Content Marketing Workbook
A free eBook on the most important weapon in the B2B marketing arsenal. If content is king, content marketing is Elvis.
Career History
Account Executive at Ogilvy & Mather, New York
Education and Qualifications
BA, Cornell University, Ithaca New York, 1983
Blog posts and comments by Doug Kessler
- Q&A: Dimitri Maex on Sexy Little Numbers and OgilvyOne #IMW13, 5 Jun 2013
- Our Modern Marketing Manifesto: will you sign?, 9 May 2013
- Introducing the Modern Marketing Manifesto, 23 Apr 2013
- Introducing the Modern Marketing Manifesto, 23 Apr 2013
- Content marketers: let's bring back those nasty barriers, 4 Apr 2013
- Content marketers: let's bring back those nasty barriers, 3 Apr 2013
- A plea to all data geeks: speak human, 22 Mar 2013
- A plea to all data geeks: speak human, 20 Mar 2013
- A plea to all data geeks: speak human, 20 Mar 2013
- A plea to all data geeks: speak human, 20 Mar 2013
Forum posts by Doug Kessler
- List of the Top 10 Social Media Agencies / Consultancies in the UK, 31 Mar 2011
- Where B2B leads B2C, 5 Nov 2009
- B2B Digital Marketing Specialists - please step forward!, 27 May 2009
- Features vs Benefits -- feedback needed!, 5 Jan 2009
- Viral Marketing in the Luxury Business? Suitable or not ?, 15 Dec 2008
- Features vs Benefits -- feedback needed!, 28 Nov 2008
- Content as Marketing - the return on investment argument, 28 Nov 2008
- Features vs Benefits -- feedback needed!, 28 Nov 2008
- B2B traffic, 28 Nov 2008
- Features vs Benefits -- feedback needed!, 26 Nov 2008
