This report is part of the Web Analytics – Digital Marketing Template Files bundle. See Digital Marketing Template Files for more details.
Downloads
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SAMPLE: READ FIRST Econsultancy Digital Marketing Template Files
(510 KB PDF)
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Web Analytics Requirements
(384 KB PDF)
Overview
Digital Marketing Template Files: Web Analytics
Authors: James Gurd, Econsultancy
Files included: 1 file
Title: Web Analytics Requirements
About this template
Analytics is an important part of understanding any digital marketing activity. To enable intelligent analysis and decision-making, it's essential that the right data is captured to provide the information for business analysts.
This particular document provides a series of questions that you should ask yourself before letting your development team add web analytics tracking code to your website.
Downloads
-
SAMPLE: READ FIRST Econsultancy Digital Marketing Template Files
(510 KB PDF)
-
Web Analytics Requirements
(384 KB PDF)
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