BrightEdge Secures $42.8 Million Investment to Build Essential Content Marketing Platform for Modern Businesses

110-Percent Renewal Rate, 300-Percent Brand Growth in Past 12 Months Position BrightEdge to Become Industry Standard in New World of Marketing SAN MATEO, CA – June 11, 2013 – BrightEdge today announced that it has closed $42.8 million in Series D funding, led by Insight Venture Partners. Insight...
Published on: 4:53PM on 12th June 2013

Tele2 appoints Maxymiser as pan-European customer experience optimization partner

Maxymiser to support Tele2’s online customer engagement strategy across 10 European markets One of Europe’s leading telecom operators, offering mobile services, fixed broadband and telephony, data network services, cable TV and content services, Tele2, has selected Maxymiser, the global expert i...
Published on: 3:52PM on 12th June 2013

World-class digital solutions from Box UK and Sitecore

An official Solution Partner for the Sitecore Customer Engagement Platform (CEP), Box UK (http://www.boxuk.com/) applies its years of development and delivery expertise, built up over hundreds of large-scale CMS projects, to deliver outstanding online experiences that optimise the use of marketin...
Published on: 9:52AM on 12th June 2013

Online video ads: interactive pre-rolls twice as popular in UK

- Account for twice the share of in-stream video ads in the UK (72%) than globally (36%) - UK interaction rate with interactive pre-rolls 60% higher than globally for campaigns executed by AdoTube Interactive ads served before video content (pre-rolls) are twice as popular in the UK as they ar...
Published on: 4:27PM on 11th June 2013

Greenlight adds new Industry verticals to research portfolio and incorporates Mobile search insights

London, 11 June, 2013 - Leading independent digital marketing agency, Greenlight, is expanding its current research portfolio, adding eight new industries to the five it currently covers. This sees the number of sectors covered by Greenlight’s free quarterly reports grow from fifteen to twenty-th...
Published on: 3:43PM on 11th June 2013

hybris Announces Partnership with LivePerson to Provide Powerful Digital Engagement Solutions on hybris Extend

hybris, the world’s fastest-growing commerce platform provider ranked “leader” by both principal analyst firms, today announced that it will partner with LivePerson, a leading provider of intelligent engagement products, to offer an integrated solution that will enable businesses to optimize the ...
Published on: 3:06PM on 11th June 2013

APPLE FALLS BEHIND RIVALS FOR MOBILE RESPONSIVENESS ACCORDING TO DYNMARK

The responsiveness of Windows mobile users out-strips iOS by 14% and Android by 11% in retail, whilst RIM dominates finance and banking. Dynmark reveal mobile behaviour truths and myths at mobile intelligence launch event. London, 6th June – A new report into consumer mobile behaviour from mobi...
Published on: 12:19PM on 11th June 2013

Econsultancy Launches Digital Talent Challenge App - A Two-Minute Test of Your Marketing Know-How

London, UK – 10 June 2013 -- Econsultancy has launched a new Digital Talent Challenge app. For the first time, the app gives marketers the opportunity to test their knowledge around digital marketing and benchmark their expertise against peers. The app has been developed to measure marketers’ kn...
Published on: 2:05PM on 10th June 2013

Welsh Water/ Dwr Cymru completes its web-based customer service offering with full range of Synthetix multi-channel products

Synthetix, one of the UK’s leading multi-channel web-based customer service software companies, is to rollout its full suite of solutions to its client Welsh Water. As the sixth largest of the ten regulated water and sewerage companies in England and Wales, the company provides water supply and s...
Published on: 12:13PM on 7th June 2013

Acxiom UK names Aon boss Jon Higgins Senior Managing Account Director

Acxiom, an enterprise data, analytics and software as a service company, today announces further investment in its business through the appointment of former Aon European Managing Director Jon Higgins as Senior Managing Account Director. He reports to Christian Peck, MD, Acxiom UK & France. In t...
Published on: 10:40AM on 7th June 2013

INK Digital launch The University of Manchester’s first online learning simulation website

Award winning Halifax-based creative digital agency, INK Digital, have launched an online learning simulation website for The University of Manchester’s School of Nursing, Midwifery and Social Work. The website is a first of its kind for the University, allowing students to complete online asse...
Published on: 12:07PM on 6th June 2013

The British Council appoints Tug to help develop its Social Media brand strategy

Since 1934, The British Council has been promoting cultural and educational relationships between the United Kingdom and abroad, striving to share the best the UK has to offer in the Arts, language, and education. In line with their Royal Charter, the Council aims to transform education systems, ...
Published on: 3:29PM on 5th June 2013

Neolane Named a Visionary in Magic Quadrant for Multichannel Campaign Management

...Leading Cloud-Based Marketing Technology Provider Allows Brands to Engage Across Mobile, Social Media and All Digital Communication Forums... NEWTON, Mass., USA and TWICKENHAM, UK – June 5, 2013 - Conversational marketing technology provider Neolane announced today it has been positioned by G...
Published on: 11:50AM on 5th June 2013

Travis Perkins appoints Amaze as its lead digital partner

One of the largest building supplies providers in the UK, Travis Perkins Plc, has appointed marketing and technology consultancy, Amaze, as its lead digital partner. The brief was won following a four-way competitive pitch. As Travis Perkins’ lead digital partner, Amaze’s brief is to provide di...
Published on: 5:26PM on 4th June 2013

ActiveStandards And MarkMonitor Sign Marketing Alliance To Offer Brand Protection For Optimised Customer Experience

London – June 4, 2013 – ActiveStandards, the leading Website Quality Management (WQM) platform, today announced a new partnership with MarkMonitor, the global leader in online brand protection and part of Thomson Reuters, for the joint promotion of brand protection solutions to help companies opt...
Published on: 11:36AM on 4th June 2013

New Box UK partnership aims to improve learners' digital skills

Technology specialists Box UK (http://www.boxuk.com/) have announced that they will be partnering with Casllwchwr Primary School to support the delivery of the LIFE (Lifelong Intergenerational Furthering Education) Programme, which seeks to provide pupils with knowledge and experience of key ICT ...
Published on: 12:13PM on 3rd June 2013

SERPS Invaders Attend iGaming Supershow in Amsterdam

Full Service Multilingual Online Marketing Agency, SERPS Invaders are to attend the iGaming Supershow in Amsterdam from the 11th – 14th June 2013. Managing Director and SEO expert Felicitas Betzl will be taking part in the Amsterdam Affiliate Conference as a mentor. SERPS Invaders announced toda...
Published on: 9:30AM on 3rd June 2013

CONTINUED GROWTH PROMPTS OFFICE MOVE FOR COMMUNICATOR CORP

A MARKET leading software as a service business is going from strength to strength. Due to a period of outstanding growth, Communicator Corp, part of Trinity Mirror plc, is pleased to announce the expansion and relocation of its headquarters to the NCJ Media Complex in Newcastle upon Tyne, from J...
Published on: 9:00AM on 3rd June 2013

I-COM helps Manchester law firm JMW deliver dramatic online growth

Digital marketing agency I-COM (www.i-com.net) has worked closely with solicitors JMW (www.jmw.co.uk) to deliver a 97% increase in website instructions and a 148% increase in fees generated for the Manchester law firm from its online marketing. These impressive figures have contributed to a 13% ...
Published on: 6:57PM on 30th May 2013

SDL to Host 4th Annual Conference on Global Customer Experience Management Innovate 2013 will bring together global leaders and innovators on June 13 and 14 in San Jose

WHAT: SDL (LSE: SDL) will host the 4th annual Innovate Conference on global customer experience management in San Jose, CA on June 13 and 14. Global leaders and successful innovators will share best practices for how they are winning the hearts and minds of their customers. Silicon Valley autho...
Published on: 4:48PM on 30th May 2013