Online Brand Analysis
The Online Brand Analysis document is an anonymous study of brand analysis, used for genuine clients, combining both onsite and offsite consumer behaviour (with a focus upon keywords and conversations). It is expected that the document will help you assess your brand footprint across the social web and make informed decisions in using social media as part of a branding strategy.
Digital Marketing Template Files
Need help with an area of digital marketing? Econsultancy’s Template Files provide over 40 core, customisable documents that range from social media and paid search through to affiliate marketing and usability. An invaluable resource for anyone, at any level.
Affiliate Marketing – Digital Marketing Template Files
Affiliate marketing continues to grow - so how do you run campaigns competitively or even get started? We've created generic templates that get to the core of how you should run a successful online campaign in this area.
Display Advertising – Digital Marketing Template Files
Display advertising is a powerful online medium both for direct response and brand campaigns. Here you'll find a broad selection of template files to help you from start to finish when implementing and executing a display campaign.
Search Engine Marketing: PPC – Digital Marketing Template Files
Paid Search (PPC) is an important part of search engine marketing. We've created template files and have included genuine examples of working PPC documents that should help steer you towards maximising your online marketing efforts.
Search Engine Marketing: SEO – Digital Marketing Template Files
Natural search (SEO) is integral to an effective online presence. To help you engage in this complex area, Econsultancy has created relevant documents to help you understand various SEO techniques and practices.
Social Media and Online PR – Digital Marketing Template Files
Social media and online PR is constantly expanding and evolving. These customisable Econsultancy templates will help you get to the core of understanding and creating successful online campaigns in these areas.
Usability and User Experience – Digital Marketing Template Files
Usability and user experience are key to ensuring that online marketing activity is successful. To help you generate higher retention and conversion rates, various templates and guides have been created by Econsultancy to assist you in this complex area.
Web Analytics – Digital Marketing Template Files
Analytics is an important part of helping you to understand and maximise your online marketing activity. Here, Econsultancy provides customisable templates to guide you through understanding, procuring and engaging with this difficult but valuable area.
Social Media & PR Strategy Guidelines - Digital Marketing Template Files
How do you begin establishing a social media strategy guideline? This customisable document will help you assess and understand the various ways of engaging with social media in relation to your company's overall objectives.
