E-mail Marketing: A Buyer's Guide

***An updated version of the Email Marketing Buyer's Guide is available from: http://www.e-consultancy.com/publications/email-marketing-buyers-guide-2005/

How should you go about e-mail marketing? What do you need to plan for and consider? What does the vendor marketplace look like? How much do they charge and what services and capabilities do they offer?

This unique Econsultancy report gives you all you need to know. At 140 pages there is comprehensive information on how to plan and deliver an e-mail marketing campaign as well as full profiles, with market positioning details, for the following 19 leading UK e-mail marketing service providers:

• Bluestreak
• Digital Impact
• DoubleClick
• Email Bureau
• E-dialog
• E-mail Marketing Solutions
• Email Reaction
• E-mail Vision
• Experian
• extraVISION
• Flashtalking
• Frontwire
• Inbox
• Liaise Online
• L-Soft
• Mailtrack
• Online DM
• Responsys
• Xpedita

Download the free sample to see the full table of contents and 2 sample profiles.