This 40-page report commissioned by BT agilemedia, and written by Steelside and e-consultancy, looks at what the main UK broadcasters will be doing with interactivity over the coming two years. It answers questions such as:
- Where is the pain now?
- Where is the money to be made?
- What is the interactive value chain?
- What is happening in the broadcast market?
- What are the interactive strategies of the main broadcasters?
- What case studies are there?
- What are the opportunities for providers of interactive and telephony services?
Download the free sample below to see the full Table of Contents and Executive Summary.
