Using social media for marketing and monetisation - A Twitter case study on Econsultancy.com

Using social media for marketing and monetisation - A Twitter case study on Econsultancy.com

33-slide PowerPoint presentation from Econsultancy CEO Ashley Friedlein with a case study on how Econsultancy have used social media, specifically Twitter, for sales and marketing online. Includes detailed data on commercial metrics and KPIs.

Social Media & Online PR Supplier Showcase Presentations

Social Media & Online PR Supplier Showcase Presentations

Download presentations from Econsultancy's Supplier Showcase event from the following six online PR and social media specialists: Nixon McInnes, Latitude, Propellernet, FreshNetworks, Tempero, Qube Media

Digital Marketing Template Files

Digital Marketing Template Files

Need help with an area of digital marketing? Econsultancy’s Template Files provide over 40 core, customisable documents that range from social media and paid search through to affiliate marketing and usability. An invaluable resource for anyone, at any level.

Endeca E-business Forum: Econsultancy Keynote Presentation

Endeca E-business Forum: Econsultancy Keynote Presentation

Keynote presentation by Econsultancy CEO Ashley Friedlein at Endeca's E-business Forum in April 2009. The presentation is titled "Beautiful Basics - What you need to be doing really well online to succeed" and looks at numerous examples of best ...

Social Media and Online PR – Digital Marketing Template Files

Social Media and Online PR – Digital Marketing Template Files

Social media and online PR is constantly expanding and evolving. These customisable Econsultancy templates will help you get to the core of understanding and creating successful online campaigns in these areas.

Social Media & PR Strategy Guidelines - Digital Marketing Template Files

Social Media & PR Strategy Guidelines - Digital Marketing Template Files

How do you begin establishing a social media strategy guideline? This customisable document will help you assess and understand the various ways of engaging with social media in relation to your company's overall objectives.

Corporate Social Media Policy Guidelines - Digital Marketing Template Files

Corporate Social Media Policy Guidelines - Digital Marketing Template Files

These guidelines have been created to help you establish social media best practice and policies within your organisation. They are included as part of a wider set of similar documents.

Social Media Measurement Template

Social Media Measurement Template

Measuring social media activity can be difficult. Here, Econsultancy has created a customisable template to help you focus on key metrics.

UK Search Engine Marketing Benchmark Report

UK Search Engine Marketing Benchmark Report

This 71-page report contains a detailed analysis of the UK search marketing environment, covering search engine optimisation, paid search and social media. Based on a survey of 800+ companies.

Social Media Trends Briefing February 2009

Social Media Trends Briefing February 2009

A free 9-page briefing with the latest trends and marketplace developments related to social media. Download this free report to get tips for best practice, including rules of engagement, buzz monitoring strategies, and how to identify influencers and measure success.