Contents
Overview
Everyone is interested in innovation. What's new, what's changing how things are done, what's challenging best practice. So we created our Innovation Report to capture and document all that is new and innovative in the world of digital marketing.
Also, every year we run over 30 roundtables which bring together no more than 20 leading practitioners to discuss the latest challenges, opportunities, trends and best practice across a wide range of digital marketing and ecommerce topics.
Our analysts then write these up into our briefings — an excellent source of intelligence on the latest thinking. Best of all they are free to all members!
The Innovation Report
Download our Innovation Report to see examples of cutting edge tactics and innovative business models across the whole range of digital marketing disciplines, including online advertising, mobile, social media, and search. Companies featured in this report include Kiva, Lastminute.com, Dell and Photobox.
Search Engine Marketing Trends Briefing November 2009
Econsultancy's Search Engine Marketing Trends Briefing is a free nine-page report that provides a quick, comprehensive snapshot of both the paid search and natural search (SEO) marketplaces. It contains information including market valuations and growth, new trends and developments, statistics and other related resources.
Measurement, Analytics and Optimization Trends Briefing October 2009
A free 7-page briefing with the latest trends and marketplace developments relating to web measurement, analytics and optimization. Download this free report to get an overview of what is happening in the web analytics sector and the issues that matter.
Online PR and Social Media Trends Briefing June 2009
Download this free 12-page briefing to keep up date with the latest trends and developments in online PR and social media. Learn about effective strategies, covering metrics, measurement and essential PR tools and technologies.
Online Lead Generation Trends Briefing February 2009
Download this free 9-page briefing to learn more about the latest trends and marketplace developments in the online lead generation industry. Get tips on best practice, and understand how to deliver successful online lead generation campaign strategies.
Social Media Trends Briefing February 2009
A free 9-page briefing with the latest trends and marketplace developments related to social media. Download this free report to get tips for best practice, including rules of engagement, buzz monitoring strategies, and how to identify influencers and measure success.
