Posts tagged with 'mobile payments'
Mobile donations have been a hot topic ever since they were used by The Red Cross and others to collect large sums of money to help with earthquake relief efforts in Haiti. But disaster relief is not the only sector that can benefit from the ease of use of mobile payments and donations.
Popular radio show This American Life used mobile donations at the end of last year to double the number of donations brought in to fund their free podcast. And while that boost may not have been significant on the show's bottom line, the success of the program shows how much easier mobile makes it for consumers to give small sums of money.
If consumers are reticent to make purchases with their phones, they certainly haven't been demonstrating it this week. After the horrible earthquake in Haiti on Tuesday, individuals around the globe have been trying to donate money to relief efforts. The response has been generally impressive, but most surprising has been the outpouring that has been delivered via mobile phones.
Over $4 million have been donated to the Red Cross in the last three days via mobile phones. That's good news for Haitians, and also a big win for those in the mobile payment space.
Starbucks may have foisted the fabricated need for half caf soy no foam lattes on the American populace, but now that the country is accustomed to making finnicky caffeine orders, the company is trying to reassert its dominance on the caffeine market. And today the company announced an iPhone app that may help it get ahead of the curve when it comes to technology.
While Starbucks may be late to the iPhone app party, the company is making up for its tardiness with some caffinated leaps forward in the field of mobile payments.