Demand-Side Platforms (DSPs) Buyer's Guide
Please note: There is a newer version of this report available
Econsultancy's Demand-Side Platforms Buyer's Guide focuses on the DSP and RTB (real-time bidding) marketplace, with detailed information about the trends and issues affecting the online display advertising sector. The report contains best practice and tips for identifying the right DSP to meet your needs and includes profiles of 16 leading vendors (DSPs) in this space.
SEO Agencies Buyer’s Guide 2011
Please note: There is a newer version of this report available
Econsultancy's SEO Agencies Buyer’s Guide focuses on the UK search engine optimisation (SEO) marketplace and contains detailed information about the trends and issues affecting this particular sector of digital marketing. The report contains extensive insight about how to find the right natural search agency to meet your needs, and profiles 27 leading UK agencies.
Paid Search Agencies Buyer’s Guide 2010
Please note: There is a newer version of this report available
The Paid Search Agencies Buyer's Guide focuses on the UK paid search (PPC) marketplace and profiles 35 leading agencies. The 200+ page report contains contains detailed information about the current trends and issues affecting this sector of digital marketing, as well as advice about how to find the right agency for your needs.
Email Marketing Platforms Buyer's Guide 2010
Please note: There is a newer version of this report available
An invaluable resource for those investigating the market for email marketing platforms, with profiles of 25 leading vendors, the latest market trends and tips and pitfalls for buyers. The 226-page report provides details on the issues and trends affecting this sector, as well as information about best practice and tips for successful email campaigns.
Affiliate Marketing Buyer's Guide
A 140-page guide for digital marketers interested in the affiliate marketing (or performance marketing) sector, with profiles of 18 leading networks and agencies, the latest market trends and advice for buyers.
PPC Bid Management Technology Buyer's Guide 2010
Please note: There is a newer version of this report available
The PPC Bid Management Technology Buyer's Guide is aimed at those who are investigating the US and UK markets for paid search tools. The report contains profiles of 18 leading suppliers, a detailed analysis of market trends and guidance about how to select the right technology.
Multichannel Campaign Management Buyer's Guide
A 90-page report about multichannel campaign management aimed at both digital and traditional marketers. This buyer's guide contains an analysis of market trends, tips on finding the right supplier and profiles of 10 leading vendors.
Online Reputation and Buzz Monitoring Buyer's Guide 2010
Please note: There is a newer version of this report available
A 150-page guide for digital marketers, online PR and social media consultants interested in buzz monitoring technologies to measure online reputation. Download to learn about the tools and technology available to engage in more effective online PR.
E-commerce Platforms Buyer's Guide 2010
Please note: There is a newer version of this report available
The E-commerce Platforms Buyer's Guide is a 215-page document aimed at companies who are investigating this marketplace. It contains profiles from 30 leading UK vendors, alongside details of the various issues and trends affecting this sector, and advice about how to select the right platform.
Web Analytics Buyer's Guide 2010
Please note: There is a newer version of this report available
An invaluable resource for those investigating the market for web analytics technology, with profiles of 20 leading vendors, the latest market trends and tips and pitfalls for buyers. The report provides details on the issues and trends affecting this sector, as well as information about best practice and tips for successful online measurement strategies.
