Blog: Ducati lets surfers earn rewards for sharing its new social ads

The campaign, titled "It's Easy to Fall in Love with a Beautiful Italian," encourages viewers to share their results across social sites like Facebook, Twitter, LinkedIn and Digg. Members of Peer2 who share the Ducati ad link to the quiz will earn …

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Blog: 14 reasons why you should launch a pop-up store

… for rapid - and relatively controlled - viral activity.  PR. The media loves … store. Get more from your viral marketing budget. The next time … be doing with that budget. Viral games and videos are oversaturated … If you want to go viral, then try a pop-up …

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Member Profile: Andy Way

… handling, production, display advertising, brand development, PR, commissioning, video creation & online use, creative interpretation, viral, eCRM, UGC, broadcast television & copywriting. I have a proven ability to take a project from inception, …

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Job: Online Manager

… 2.0 and Mobile Media experts !!!! We have an amazing opening with a leading niche tour operator for true specialist on viral marketing and new digital innovations. You will join our clients expanding online marketing team and become the innovator in this …

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Press Release: Phones 4u Chooses Communicator Corp For Email Marketing

… deals for Popular People” campaign supported by microsite “www.areyoupopular.co.uk”, a bespoke Facebook application download and viral content, has further confirmed Phones 4u’s position as the leading brand in the youth mobile sector. With email …

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Press Release: New Silverpop study delivers industry benchmarks for social sharing

… . The Silverpop research, “Emails Gone Viral: Measuring ‘Share-to-Social’ Performance”, … is socially shareworthy can turn messages viral very quickly and reach a new … study Through its report, “Emails Gone Viral: Measuring ‘Share-to-Social’ Performance—A …

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Blog: Freemiums vs. trials: pros and cons

… ), the sustainability of your business could be put in jeopardy. This is especially problematic when a service's free userbase experiences viral growth but growth in paying users doesn't keep pace. Staying focused can be challenging. It can be tough to …

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Blog: The 37 things I want to see on a product page

Perhaps we should start by figuring out what the essentials are. Consider what happens when you don’t have the right information on the product page. Take shipping information, as a prime example of where things can go awry. Product pages must include …

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Blog: Q&A: Dane Atkinson, CEO of Squarespace

… people turn to us as a solution. A lot of people found out about Squarespace through your recent Twitter campaign, which went viral. What metrics, if any, did you employ to track ROI? We paid close attention to our daily traffic, number of Twitter …

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Member Profile: Daniel Sevitt

Former Head of Content at Metacafe, with experience in all aspects of online video from viral to educational and marketing.

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Forum: Viral Seeding

… quality and execution of the viral. However, seeding is proven to … generally considered as a successful viral).  What is required, is as … For every element of a viral there is a community online … target amount for a decent viral. Although, the more that people …

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Blog: Can free advertising make a startup?

… little on marketing. Google's popularity, for instance, didn't come from a Super Bowl ad. Facebook and Twitter didn't go viral with expensive ad campaigns either. Yet plenty of companies that spent big bucks on marketing are no longer with us. Pets.com, …

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Blog: Ready for the end of recession?

… , interested traffic to your website straight away.   Consider a viral campaign   Even once recession lifts, it's going to be … , it's very easy to flippantly recommend something like viral marketing or search engine optimisation in three paragraphs, but the …

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Blog: Kurt Cobain's Guitar Hero avatar could give Activision a bad name

… the Cobain controversy. Videos of Cobain's avatar dancing and singing to Billy Idol and Bon Jovi songs — among others — have gone viral online, which has done a great job of exposing people to what the game looks like right now. Allowing players to use …

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Member Profile: Daniel Nedelko

Dan Nedelko has 19 years of experience in the marketing, business and software industries. This also includes 7 years experience of bringing innovation to life in cutting-edge internet marketing strategy/execution, technology infrastructure, gaming …

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